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Logo of Pimcore

Pimcore

byPimcore
in
4.4
Market Presence: Master Data Management Solutions, Digital Experience Platforms

Overview

Product Information on Pimcore

Updated 28th May 2026

What is Pimcore?

Pimcore is an enterprise-ready platform for agentic Product Experience Management, helping organizations automate, govern, and control complex product data workflows across channels and markets. With AI-driven automation, workflow orchestration, security, and human oversight, Pimcore supports scalable enrichment, transformation, quality checks, classification, translation, and publishing processes. The platform brings together capabilities for PIM, MDM, DAM, CMS, DXP, digital commerce, and Product Experience Management in one flexible solution. Pimcore helps organizations centralize, consolidate, enrich, and govern product, media, customer, and enterprise data, creating a trusted foundation for consistent digital experiences. Its flexible architecture connects with third-party systems and enables teams to deliver accurate, personalized, and localized content across web, mobile, print, commerce, and marketplace channels.

Pimcore Pricing

Pimcore offers a flexible subscription-based pricing model for its Professional, Enterprise, and PaaS editions. Pricing depends on the selected edition, deployment model, support level, and individual business requirements. The model is designed for scalable, company-wide usage with transparent licensing, predictable costs, and options ranging from self-managed deployments to fully managed cloud services.

Overall experience with Pimcore

MARKETING MANAGER
50M - 250M USD, Manufacturing
FAVORABLE

“Flexible and scalable”

5.0
Jun 10, 2024
Pimcore is very flexible, user-friendly and scalable, especially when it comes to automatically processing and displaying new date and adding new functionalities to the product.
Marketing and Sales Assistent
50M - 250M USD, Retail
CRITICAL

“I like pimcore, but there is potential for improvement”

3.0
May 23, 2024
In principle, Pimcore works very well. However, our version sometimes has loading errors, which stops it from working.

About Company

Company Description

Updated 28th May 2026

Pimcore is a global software company headquartered in Salzburg, Austria, with offices in Germany and the U.S. Founded in 2013, Pimcore provides an open, enterprise-ready platform for managing product, asset, customer, and enterprise data. The Pimcore Platform helps organizations centralize, govern, enrich, and distribute trusted data across systems, channels, and markets. With capabilities in PIM, MDM, DAM, DXP, and Product Experience Management, Pimcore enables companies to eliminate data silos, improve data quality, accelerate time to market, and deliver consistent, personalized product experiences. Its AI and automation capabilities support scalable enrichment, transformation, quality checks, and publishing workflows. Pimcore is extending this approach toward agentic PXM, helping enterprises automate product data workflows with governance and control.

Company Details

Updated 28th May 2026
Company type
Private
Year Founded
2009
Head office location
Salzburg, Austria
Number of employees
51 - 200
Website
https://www.pimcore.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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Peer Discussions

Pimcore Reviews and Ratings

Showing data for 99 ratings and reviews for Digital Experience Platforms market. View all 271 ratings and reviews across markets for a complete picture.

4.4

(99 Ratings)

Rating Distribution

5 Star
53%
4 Star
38%
3 Star
9%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.6

Integration & Deployment

4.5

Service & Support

4.4

Product Capabilities

4.6

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  • MARKETING MANAGER
    50M-1B USD
    Manufacturing
    Review Source

    Flexible and scalable

    5.0
    Jun 10, 2024
    Pimcore is very flexible, user-friendly and scalable, especially when it comes to automatically processing and displaying new date and adding new functionalities to the product.
  • Project Lead
    50M-1B USD
    Manufacturing
    Review Source

    Implementing PIMCORE: A Move Towards Efficient Data Management

    4.0
    Jun 5, 2024
    PIMCORE offers the foundation for all of our future multi-channel and multi-brand marketing strategies by allowing us to store and manage all necessary product data and marketing assets in one single point of truth. For all of our internal and external stakeholders.
  • Digital Marketing Specialist
    50M-1B USD
    Insurance (except health)
    Review Source

    Pimcore: A Comprehensive Solution for Digital Marketing Challenges

    5.0
    May 28, 2024
    Pimcore is a powerful tool and offers a technological solution for almost every challenge in the digital (marketing) sector.
  • Intern UX Research and Conversion Optimization
    10B+ USD
    Insurance (except health)
    Review Source

    Efficient Search and Identification Features in Daily Essential Tool

    5.0
    May 27, 2024
    I need the product on a daily basis and it helps me find the necessary data quickly.
  • Data and Analytics Manager
    10B+ USD
    Insurance (except health)
    Review Source

    Exploring Pimcore's Flexibility for Backend Web Applications Tracking

    5.0
    Jun 3, 2024
    My team is using pimcore as for backend tracking of the web applications it hosts. It has proven to be very flexible in those regards
...
Showing Result 1-5 of 99

Recommended Gartner Insights

  • Critical Capabilities for Digital Experience Platforms
  • Magic Quadrant for Digital Experience Platforms
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Reviewer Insights for: Pimcore
Deciding Factors: Pimcore Vs. Market Average
Performance of Pimcore Across Market Features

Pimcore Likes & Dislikes

Like

the product is very intuitive, flexibly expandable and can handle large amounts of different data well. also it is very easy to network with various other systems such as apps, erp-systems, dam-systems, etc. .. for new employees it is very easy to use the system quickly.

Like

Pre-planning of changes

Like

- PIMCORE is a versatile platform that can be tailored to our company's needs. - With PIMCORE we are able to manage and maintain our data in an efficient and easy-to-use manner. - We were able to replace multiple separate legacy systems through the pimcore implementation (PIM, CMS and DAM) - PIMCORE still offers a community edition and an on-premise variant.

Dislike

loading time of the website could be better, and it would be great if the back-end ran a little faster. some settings are a bit difficult to find or it is not clear, why which settings are where.

Dislike

Header: unfortunately, headers on the homepage cannot be moved in terms of order

Dislike

PIMCORE offers a huge variety of APIs but I would not call it a native Headless solution when it comes to the CMS. However, this problem may have occurred due to the major customizations by our implementation partner. The search feature could be more powerful especially when it comes to boolean operators or search operators like * wildcard search. PIMCORE's main search also seems to differ from the smaller search engine which can be used to find assets directly within the tree structure. I must say that we use pimcore in version 10.6 which is not the latest version.