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  1. Home
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  3. Prisma
Logo of Prisma

Prisma

byMediaocean
in Ad Tech Platforms
4.4

Overview

Product Information on Prisma

Updated 16th January 2026

What is Prisma?

As part of Mediaocean, Prisma is a software designed to manage and streamline the workflow for advertising agencies and marketers. The software offers solutions for media planning, buying, analytics, and financial management across traditional and digital channels. Prisma enables users to automate routine tasks involved in the advertising process, such as campaign setup, billing, and reconciliation. It provides tools for data integration, reporting, and compliance, helping organizations track media spend and performance more efficiently. By centralizing these functions, the software aims to address business challenges related to the complexity and fragmentation of ad operations, supporting improved consistency and transparency in media management.

Prisma Pricing

Prisma software uses a subscription-based pricing model with costs typically determined by the scale of usage, such as the volume of media spend processed or the number of users. The software may also offer custom pricing based on specific client requirements and additional modules or integrations.

Overall experience with Prisma

Media Planner
250M - 500M USD, Media
FAVORABLE

“Mediaocean: Offering User-friendly and Efficient Order Processing”

5.0
Nov 8, 2024
Mediaocean has been extremely user-friendly to use and helpful during the Insertion Order processes.
PROGRAMMATIC MANAGER
<50M USD, Services (non-Government)
CRITICAL

“Navigation Feels Sluggish Due to Excessive Tabs and Section Requirements”

3.0
Sep 16, 2025
System is very slow and requires too many sections to click on.

About Company

Company Description

Updated 12th April 2024

Mediaocean is a software firm concentrating on the advertising industry. The platform is aimed at facilitating the global management and coordination of the entire advertising process, spanning from planning and purchasing to analytics, optimization, invoicing, and payments. The ecosystem developed by Mediaocean addresses all advertising channels and integrates elements such as media providers, data providers, ad servers, and third-party technologies, thus enabling firms to construct high-performing business and operations solutions. By amalgamating various solutions into a single core, Mediaocean aids firms in creating a shared framework, defining standards, unifying data across different channels, and identifying opportunities that can foster continuous success. Mediaocean also provides primary ad serving, dynamic creative optimization, campaign activation, and ad verification for the open web, mobile, social, CTV, audio, and DOOH through its creative ad tech platform, Flashtalking.

Company Details

Updated 26th February 2025
Company type
Private
Year Founded
1967
Head office location
New York, United States
Number of employees
1001 - 5000
Website
http://www.mediaocean.com/

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Prisma
Deciding Factors: Prisma Vs. Market Average
Performance of Prisma Across Market Features

Prisma Likes & Dislikes

Like

- User-friendly - Accessible across all browsers - Efficient/well organized

Like

Once you get the hang of it, it helps with organization, it is straight forward, and the system saves time by auto allocating unused budgets to future months.

Like

1) Mediaocean Prisma's recent revamp of their UI experience has worked out great for me. I enjoy the ability to be able to favorite a campaign and see only the ones I'm working on and also how organized everything seems to be from a visual standpoint. 2) Increased speed. The platform has become easier to navigate because it's gotten faster. I can be quicker with my billing entries and not have to worry about it freezing up. 3) Streamlined vendor communication: It's been very easy to send IOs out to vendors. I also have all the tools to customize the terms and conditions to tailor to the specific vendor.

Dislike

- Only dislike is when adjusting IOs, sometimes other cells are changed or affected when they shouldn't be. -N/A -N/A

Dislike

Takes a while to understand, super slow when clicking into the different sections, too many tabs would be better if one button instead of having to go into each section, order, traffic, etc.

Dislike

1.) Mediaocean's Daisy software is still outdated. Would like to see this get revamped and align with the look and feel of Prisma. 2.) Although navigating the platform in general has gotten quicker, it still does take a little bit longer sometimes to generate IOs and approving the buys. 3.) There are still a few glitches for the lack of better words in Prisma. For example, when I'm in the 'Actualization view' sometimes the numbers for the selected month is not from that month. I'd need to select and click on another month and then back to the month I'm concerned with the 'refresh' the numbers to be the right numbers.

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Peer Discussions

Prisma Reviews and Ratings

4.4

(277 Ratings)

Rating Distribution

5 Star
52%
4 Star
42%
3 Star
6%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.6

Integration & Deployment

4.4

Service & Support

4.7

Product Capabilities

4.4

Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • PROGRAMMATIC MANAGER
    <50M USD
    Services (non-Government)
    Review Source

    Navigation Feels Sluggish Due to Excessive Tabs and Section Requirements

    3.0
    Sep 16, 2025
    System is very slow and requires too many sections to click on.
  • Media Planner
    50M-1B USD
    Media
    Review Source

    Mediaocean: Offering User-friendly and Efficient Order Processing

    5.0
    Nov 8, 2024
    Mediaocean has been extremely user-friendly to use and helpful during the Insertion Order processes.
  • Senior Manager, Digital Investment
    50M-1B USD
    Media
    Review Source

    Senior Manager Shares Experience with Mediaocean Prisma

    4.0
    Oct 3, 2024
    Overall, my experience with using Mediaocean has been great! I'm a Senior Manager on the Programmatic buying team and mostly utilizes Mediaocean prisma for billing purposes. The UI is simple and easy to navigate.
  • Associate Director of Data Strategy
    10B+ USD
    Media
    Review Source

    Unveiling the Ease of Logging and Approving Timesheets

    5.0
    Oct 3, 2024
    For logging and approving timesheets, it is very easy and self-explanatory.
  • Business Operations Manager
    10B+ USD
    Media
    Review Source

    General Short Summary

    4.0
    Oct 8, 2024
    I have a great experience. Althought there a numerous lag and delays you face when using the platform, overall it's relatively straightfoward once you understand how to use the platform the capabilites which are offered.
...
Showing Result 1-5 of 277

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