Ad Tech Platforms Reviews and Ratings

What is Ad Tech Platforms?

Gartner defines the ad tech market as technology for managing digital advertising across channels and devices, including display, video, streaming TV and audio, in-app (including games), social, and search. It provides functions for campaign planning, media buying, advertising analysis, optimization and automation. Ad tech can be used by buy-side and sell-side agents; this evaluation focuses exclusively on buy-side.

Products In Ad Tech Platforms Market

"Daily Dependability: Mediaocean-Prisma's Flawless User Experience"

This site is a flawless experience. I use Mediaocean every single day and never have issues.

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"Solid product, worth investing "

I use this product every single day for work and it saves me a lot of time

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"Technical Platform for Experienced Buyers, Great Customer Service and Team"

The team have been SO helpful. Their customer service and attention to their customers has been 10/10. It's a great and technical platform with a lot you can do.

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"Basis makes you feel #1"

We have been using Basis (Centro) for a total of 7 years now, and this year switched over to more of a managed approach from the self-serve. Seven years is a long time to use a vendor in this industry, and each time we engage-- we are more and more pleased with the output.

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"A Deep Dive Into Efficient Creative Trafficking Solutions"

Efficient and powerful creative trafficking solution

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"Good tech, great people, great service!"

We've had a really positive overall experience with Adform's technology, their sales & service people and delivery outcomes. They've been great to deal with.

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"USE QUANTCAST FOR ALL YOUR PROGRAMMATIC NEEDS"

Quantcasts' customer service sets the bar for all other platforms we have used for a DSP. Its media metrics, in depth reporting, and account service teams sets the bar for all the vendors we have and will work with in the future.

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"Adobe Advertising - Has helped us manage all our ad campaigns in one place effectively"

This is a beast of a platform for marketers, Adobe Advertising has helped me plan, execute and optimize all my digital ads campaigns on many different channels. It is the best product for managing all your campaigns in one unified place. Excellent for display ads, search ads, performance max campaigns, social media campaigns, and video advertisements (YouTube, etc).

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"Earning through Amazon add click and pay philosophy"

This is an excellent service app to promote and advertise any product or service with just one click and get paid. It is a simple pay-per-click service in which you get paid and the product gets advertised.

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"Working with Amobee to help with our CTV direct buys."

Overall experience is great. Currently you're tagging our direct CTV partners to help give us insights on our campaign.

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"One of the most reliable dynamic retargeting platform."

Our company achieved highest return with using Criterio. We started to use Criterio after google display. I can say it has much more features than google. It has more detailed reporting that allowed us to modify our campaigns and product feed. It is very simple to create dynamic display advertisements that our business department adapted quickly.

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"Skai, A Game-Changer In Marketing Automation "

I have been using the platform for the past 5 years and my experience was nothing short of excellent! In a way, I grew professionally with this platform, enjoying continuous additions of smart features and new capabilities. I appreciate this platform for its powerful data capabilities that have provided me with insights that make budgeting and optimizations efficient and fast. In a way, it has revolutionized my approach to data-driven marketing, making my work more precise, fast, and focused on creative aspects, rather than repetitive tasks. The reporting features are comprehensive and intuitive, providing me with clear visibility into campaign performance and allowing me to make informed, data-driven decisions. It saved me valuable time, and the ROI is noticeable! For the agency and for our clients! I love the custom notifications and ad-hoc or schedule reports that I can design as required. I have more time to focus on strategy and innovation rather than repetitive tasks. Skai is also web-based and I can work remotely; we use the cloud-based / SaaS option which is cost effective. In the past, the speed was probably lower than expected, now is just right and I don't get any bottlenecks, data is accurate, and keeps all my team in sync. I am rating this product and my experience with a 5-star, well deserved rating and I expect it to continue innovation and AI-based improvements.

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"Digital marketing platform to create inbound display traffic "

We used AdRoll for remarketing and banner display ads. AdRoll helped to reach out to the audience who already visited our website and people who showed interest to products and services related to ours.

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"The market leader for buyers who know what they're doing"

A great product service offering brought together by a fantastic customer solution oriented team. The agency team in particular has course-corrected for some historical weakness in understanding the complex multi-market and distributed geography that scale buyers require

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"Flashtalking is a great tech partner I'd recommend"

Flashtalking has been a great partner for Flutter UK&I for many years

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"Yahoo was a great partner that gave us great performance"

The Yahoo team was amazing and had great products available for us

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"Game Changing Solution for Programmatic Campaigns!"

InMobi is our first choice to deliver a successful programmatic campaigns for our clients. They are certainly an expert in the programmatic buying & selling of digital impressions ecosystem. It is an apt tool for all sorts of objectives, be it sales driven campaigns to driving engagements.

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"Google DV360 for Marketing and Advertising "

DV360 by Google helped to maximize the effectiveness and efficiency of their ad spend. It also provides advanced capabilities that can be used to improve the performance and drive ROI at our ad budget.

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"Must have DSP if you want to run outside of walled garden"

We have used a couple of DSPs, and Adform is one of the top DSP we have been using due to the consistency in driving campaign performance and ease of use. My team of programmatic traders are well-verse in the UI,and ease of setup.

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"Everything you need"

The platform is reliable and easy to navigate. The APIs and access to data are unmatched. And, the support team really knows their product and the industry.

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