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SendGrid Marketing Campaigns

byTwilio
in Email Marketing
4.4

Overview

Product Information on SendGrid Marketing Campaigns

Updated 13th October 2025

What is SendGrid Marketing Campaigns?

SendGrid Marketing Campaigns is a software designed to facilitate the creation, scheduling, and management of email marketing campaigns. It provides users with tools to design responsive emails using a drag-and-drop editor, segment contact lists for targeted communication, and automate email delivery based on user-defined criteria. The software includes features for analytics and reporting, allowing users to monitor engagement metrics such as open and click rates. SendGrid Marketing Campaigns is intended to assist organizations in reaching and engaging with their audiences through email, supporting activities such as newsletter distribution, promotional messaging, and customer updates. The software is suited for businesses seeking to optimize their email marketing processes and improve communication efficiency.

SendGrid Marketing Campaigns Pricing

SendGrid Marketing Campaigns software uses a subscription-based pricing model with multiple tiers, each providing access to varying features and email volumes. Pricing is determined by the number of email contacts and desired feature set, allowing users to select plans that match their usage needs, with options to upgrade or adjust based on email volume and feature requirements.

Overall experience with SendGrid Marketing Campaigns

Designer & IT
<50M USD, Software
FAVORABLE

“Buena plataforma para envíos de emails de marketing con integraciones a otros servicios. ”

4.0
Jun 17, 2025
Es una herramienta bastante competente para solucionar el problema de enviar emails a listas de email o para otros fines en general. Nosotros lo utilizamos mayoritariamente para enviar recordatorios a listas de distribución y para enviar a los clientes confirmaciones de compras y envíos.
ADMINISTRATIVE ASSISTANT
<50M USD, Energy and Utilities
CRITICAL

“Stalwart Email Conveyance”

3.0
Mar 14, 2024
SendGrid is an integral asset for email promoting. The format developer and definite logging are phenomenal. Notwithstanding, the severe endorsement process for invoicing can be an obstacle. In the event that you can explore that, SendGrid is not a very good decision.

About Company

Company Description

Updated 7th December 2023

Twilio aims to stimulate the creative thinking of developers. The enterprise functions as the user-interface layer for the internet, enabling businesses to create engaging interactions for their users. Offering straightforward tools designed to tackle complex issues, Twilio delivers its services via a developer-centered cloud platform, ensuring global reach and transparent pricing.

Company Details

Updated 26th February 2025
Company type
Public
Year Founded
2008
Head office location
San Francisco, United States
Number of employees
5001 - 10000
Website
https://www.twilio.com/

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

User Sentiment About SendGrid Marketing Campaigns
Reviewer Insights for: SendGrid Marketing Campaigns
Performance of SendGrid Marketing Campaigns Across Market Features

SendGrid Marketing Campaigns Likes & Dislikes

Like

Es fácil de configurar, no es muy caro y ofrece integraciones con otras plataformas, nosotros lo integramos en tiendas online hechas con Magento Open Source.

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Like

SendGrid sparkles with its simplified format developer. Creating lovely, responsive messages is a breeze, saving me lots of time. The top to bottom logging helps pinpoint any conveyance issues.

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Like

The ability to track down specific behavior by each campaign or unique user. It's very easy to use the navigation of the application to find the data needed to improve conversions.

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Dislike

A veces resultaba complicado integrar elementos gráficos en las plantillas de correos como logos e imágenes, se veían estiradas o en algunos casos ni siquiera se veían. También nos dio algunos problemas de correos que no se enviaron en un primer intento.

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Dislike

Getting my record supported for invoicing was a bad dream. SendGrid appears to be vigorously centered around Mastercards, which isn't great for bigger organizations. Ideally, they'll offer more adaptable installment choices later on. SendGrid's inclination for Visa installments might burden organizations looking for elective installment strategies. Combination with Twilio's SMS or CDP items is missing notwithstanding assumptions.

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Dislike

Some users have complained about the data not being granular enough to find the information they need (could be user error). Dashboard could be expanded to include more options relevant to the teams reviewing the information. No other complaints I've heard of!

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Peer Discussions

SendGrid Marketing Campaigns Reviews and Ratings

4.4

(257 Ratings)

Rating Distribution

5 Star
49%
4 Star
46%
3 Star
5%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.5

Integration & Deployment

4.5

Service & Support

4.4

Product Capabilities

4.5

Last 12 Months
Filter Reviews
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Most helpful
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Designer & IT
    <50M USD
    Software
    Review Source

    Buena plataforma para envíos de emails de marketing con integraciones a otros servicios.

    4.0
    Jun 16, 2025
    Es una herramienta bastante competente para solucionar el problema de enviar emails a listas de email o para otros fines en general. Nosotros lo utilizamos mayoritariamente para enviar recordatorios a listas de distribución y para enviar a los clientes confirmaciones de compras y envíos.
  • Manager, Project Management
    50M-1B USD
    Consumer Goods
    Review Source

    Application Provides Valuable Campaign Data

    4.0
    Jun 23, 2025
    The data collected by the application is exceptionally useful to our team with every email sent out.
  • MANAGER OF IT SERVICES
    <50M USD
    Telecommunication
    Review Source

    It works and it's cheap.

    4.0
    Jun 18, 2025
    Near perfect experience, the only issue I've had is with the contact imports (not really intuitive and the user interface is pretty horrible), and the WSIWIG interface to create the campaign. It's just "okay". But everything else was fine, no tech glitches or email deliverability issues. 4.5 stars.
  • SR. ACCOUNT MANAGER
    50M-1B USD
    Software
    Review Source

    SendGrid Marketing Campaigns: A 2025 Performance Snapshot

    5.0
    Jun 18, 2025
    Reliable - this system has high visibility and consistently delivers on emails. especially transactional and time-sensitive ones. It's also user-friendly and intuitive, with its dashboard providing clear insights into campaign performance. It easily connects with our platforms, and it works well for our business size.
  • IT MANAGER
    Gov't/PS/Ed
    Education
    Review Source

    Email Campaign Monitoring Offers Delivery Insights and Troubleshooting Capabilities

    5.0
    Nov 3, 2025
    Great tool to help monitor and troubleshoot marketing campaigns sent by email.
...
Showing Result 1-5 of 258

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Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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