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  1. Home
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  3. Sprinklr Marketing
Logo of Sprinklr Marketing

Sprinklr Marketing

bySprinklr
in
4.2

Overview

Product Information on Sprinklr Marketing

Updated 11th November 2025

What is Sprinklr Marketing?

Sprinklr Marketing is a software designed to support enterprises in managing and optimizing their marketing activities across multiple digital channels. The software delivers tools for content management, campaign planning, audience engagement, and performance analytics to enable organizations to streamline the creation, scheduling, and distribution of marketing materials. Sprinklr Marketing aids businesses in collaborating across teams, gaining insights from data, monitoring brand conversations, and measuring effectiveness of marketing efforts. The software is built to address challenges related to fragmented workflows and siloed communication within marketing departments, enabling users to maintain brand consistency, improve productivity, and adapt campaigns based on real-time feedback and analytics.

Sprinklr Marketing Pricing

Sprinklr Marketing software uses a subscription-based pricing model with plans that vary according to the range of features, number of users, and volume of social profiles managed. Pricing is typically customized based on enterprise requirements and may include annual contracts. The software offers tiered options to address different business needs across its marketing capabilities.

Overall experience with Sprinklr Marketing

Marketing Manager
<50M USD, Miscellaneous
FAVORABLE

“Complex Reporting Setup in Sprinklr Could Challenge Teams Without Enterprise Support”

5.0
Apr 22, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
Senior Technical Specialist
<50M USD, IT Services
CRITICAL

“Sprinklr Marketing Integrates Campaign Tools But Has a Steep Learning Curve”

3.0
Apr 28, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

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About Company

Company Description

Updated 7th December 2023

Sprinklr is an enterprise that aims to unify different teams to improve customer satisfaction. Established in 2009, the company initially observed that fragmented software solutions were disrupting the customer experience and stifling growth. To address this, Sprinklr developed a single-code architecture platform to eliminate internal organizational silos. The company has now evolved into a prominent organization delivering a Unified Customer Experience Management platform. This system utilizes Sprinklr AI+ to assist teams across customer service and marketing departments in engaging with and enhancing customer experiences across all modern channels. Sprinklr, while based in New York City, operates in 25 countries, across 24 time zones, and serves numerous notable enterprises.

Company Details

Updated 26th February 2025
Company type
Public
Year Founded
2009
Head office location
New York, United States
Number of employees
1001 - 5000
Website
https://www.sprinklr.com/

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Peer Discussions

Sprinklr Marketing Reviews and Ratings

4.2

(152 Ratings)

Rating Distribution

5 Star
38%
4 Star
53%
3 Star
10%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • Marketing Manager
    <50M USD
    Miscellaneous
    Review Source

    Complex Reporting Setup in Sprinklr Could Challenge Teams Without Enterprise Support

    5.0
    Apr 22, 2026
    Sprinklr is a 5 star platform. Paying for enterprise end-to-end support is the way to go as the account management folks can really set you up for success. The platform is truly customizable with workflows, automations, custom fields and so much more.
  • Marketing Manager
    <50M USD
    Miscellaneous
    Review Source

    Complex Reporting Setup in Sprinklr Could Challenge Teams Without Enterprise Support

    5.0
    Apr 22, 2026
    Sprinklr is a 5 star platform. Paying for enterprise end-to-end support is the way to go as the account management folks can really set you up for success. The platform is truly customizable with workflows, automations, custom fields and so much more.
  • Read All 156 Reviews

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User Sentiment About Sprinklr Marketing
Reviewer Insights for: Sprinklr Marketing
Performance of Sprinklr Marketing Across Market Features

Sprinklr Marketing Likes & Dislikes

Like

I love so many things about Sprinklr, truly. One of my favorite things would have to be the different dashboards that can be built for items that get stuck if custom fields aren't filled out properly, helping you to literally see failed social items that never got posted or boosted and why. The listening dashboards are next level. Everyone should level up their social listening game, and Sprinklr's tools really move the needle here. Last but certainly not least, the automated bidding strategies are chef's kiss. My team loves testing, but a quarterly campaign test through an individual media partner is sometimes lacking. Being able to test creative and user sentiment in short spurts is worth its weight in GOLD!!

Like

I love so many things about Sprinklr, truly. One of my favorite things would have to be the different dashboards that can be built for items that get stuck if custom fields aren't filled out properly, helping you to literally see failed social items that never got posted or boosted and why. The listening dashboards are next level. Everyone should level up their social listening game, and Sprinklr's tools really move the needle here. Last but certainly not least, the automated bidding strategies are chef's kiss. My team loves testing, but a quarterly campaign test through an individual media partner is sometimes lacking. Being able to test creative and user sentiment in short spurts is worth its weight in GOLD!!

Like

I love so many things about Sprinklr, truly. One of my favorite things would have to be the different dashboards that can be built for items that get stuck if custom fields aren't filled out properly, helping you to literally see failed social items that never got posted or boosted and why. The listening dashboards are next level. Everyone should level up their social listening game, and Sprinklr's tools really move the needle here. Last but certainly not least, the automated bidding strategies are chef's kiss. My team loves testing, but a quarterly campaign test through an individual media partner is sometimes lacking. Being able to test creative and user sentiment in short spurts is worth its weight in GOLD!!

Dislike

The only negative aspect of using Sprinklr Marketing that I have come across is that the system can be quite intimidating due to its numerous functions.

Dislike

The only negative aspect of using Sprinklr Marketing that I have come across is that the system can be quite intimidating due to its numerous functions.

Dislike

The only negative aspect of using Sprinklr Marketing that I have come across is that the system can be quite intimidating due to its numerous functions.