YouScan operates as a social listening platform supported by artificial intelligence. It caters to various professionals such as marketers, researchers, CX experts and PR representatives. The platform is designed to interpret customer behaviors and remarks, thereby providing valuable insight for businesses. The key features of YouScan include its innovative text analysis capabilities, visual insights analysis and audience insights assessment. Its text analysis tool uses ChatGPT Insights Copilot to effortlessly decode consumer sentiments about brands, competitors and events. The platform's visual insights assist in assessing social media images to glean how customers engage with brands and products. Furthermore, audience insights work to make sense of the backgrounds, interests and professions of individuals discussing brands and assorted subjects on social media. Originating in Kyiv, YouScan now operates as a distributed team with presence in various countries.
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What really makes YouScan stand out is how it's priced. Their Starter package shows they get what small businesses and startups need - great social listening tools at affordable prices. It's packed with all the essential features but at a cost that's manageable for growing companies.
Customizable analytics and reporting, useful filters to clean up the data set, simple interface, high mention processing speed, and the accurate sentiment analysis. And on top, perfect customer service that solves almost everything
Great UX - easy to set up topics and navigate the analytics features. A wide range of social media platforms covered - IG, TikTok, VK, etc. State of the art visual analytics and logo recognition. Excellent customer support.
YouScan's array of features, while impressive, requires extensive learning for newcomers. The good thing, though, is that they have an online Academy and a Knowledge Base. CS team is also supportive when we have any questions.
There are areas for improvement in coverage (more sources can be added to monitoring), as well as in tags organizations and custom reports. But nothing major
More boolean operators to allow for more granular search set up. Boost the computing power for historical data loading. The Aspects Analytics is great but currently limited to English and Russian. Would love to see it expanded to cover other major languages like German, French, Spanish, Italian, Portuguese and Polish.