Overview
Product Information on CleverTap
What is CleverTap?
CleverTap Pricing
Overall experience with CleverTap
“Revolutionizing Customer Engagement with Advanced Automated Segments”
About Company
Company Description
CleverTap, based in Mountain View, California, operates as a full-fledged engagement platform, supporting companies in enhancing client lifetime value. The central ethos is facilitating businesses in crafting unique, long-lasting experiences, thereby promoting customer retention. CleverTap's platform allows businesses to tailor distinct customer experiences across the whole lifecycle. Additionally, the platform provides exhaustive analytics for real-time refinement of each customer experience. The unique artificial intelligence feature of CleverTap supports data-driven decision-making through predictive intelligence. Among its notable features, the platform's high-speed functionality powered by TesseractDB, additional to its rapid framework. It is the first database explicitly contrived for customer engagement. Globally, CleverTap has expanded to various locations outside its headquarters.
Company Details
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Key Insights
A Snapshot of What Matters - Based on Validated User Reviews
Reviewer Insights for: CleverTap
CleverTap Likes & Dislikes
Personalized Messaging: Allows you to send personalized communications based on asset interaction Analytics: Provides real-time and batch time insights for advanced analytics and actionable intelligence Campaign orchestration: Allows communication triggers across platforms like Email, SMS and Notification on digital Assets. Easy to use dashboard and navigation on the platforms
The best features that this tool has is advanced analytics and segmentation, this tool tracks the user behavior in real time and provides data which is valuable.
I have noticed significant improvement in customer retention and engagement since implementing it I can easily track user behavior, analyze funnels and identify drop-offs, which has been instrumental in improving our onboarding process Its easy to setup and provides meaningful results
Pricing is relatively steep, and it is not clear Lack of integration with certain communication platform like WhatsApp Not available on the go Limited integration with Adtech platforms
The great drawback is with people who doesnt have knowledge about data driven marketing platforms. the pricing structure is also a challenge for small companies.
Setting up integrations with some of my existing tools required a bit of extra effort.
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Peer Discussions
CleverTap Reviews and Ratings
- VP, Digital Marketing<50M USDBankingReview Source
Revolutionizing Customer Engagement with Advanced Automated Segments
A customer engagement and retention platform to drive customer engagement through automated segments, analytics and actionable insights - SENIOR ACCOUNT MANAGER50M-1B USDTelecommunicationReview Source
Clevertap Merges User Engagement, Automation, and Analytics
The overall experience I had with clevertap is really good. Its a very robust platform that lets you to combine all factors like user engagement, analytics, automation etc and it segments audiences based on the factors and will deliver targeted campaigns - GLOBAL TRANSFORMATION DIRECTOR1B-10B USDBankingReview Source
Transforming Customer Engagement with CleverTap's Powerful Analytics
CleverTap has transformed how I approach customer engagement and marketing campaigns. Its powerful analytics, real time engagement tools, and ability to personalize at scale have helped me create more meaningful connections with my audience. - Regional Director of Sales<50M USDIT ServicesReview Source
CleverTap's Omnichannel Features Optimizing Customer Engagement
CleverTap helps organizations use Omnichannel capabilities with all major social media and other communication channels seamlessly. We used Clevertap for some of our customer engagement usecases wherein customer wanted sms , whatsapp and other prominent channels for sending customer notifications , managing dashboards and insights based on customer behavior and purchase patterns etc. - Product Owner<50M USDSoftwareReview Source
CleverTap's Utility in Geo Mapped Marketing Campaigns
CleverTap is the best when it comes to a suite of marketing channel execution with data. Found it to be great value add for our geo mapped campaigns for events.