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Overview

Product Information on Constant Contact

Updated 13th October 2025

What is Constant Contact?

Constant Contact software provides email marketing and digital communication tools designed to help businesses and organizations manage and engage their audiences. The software includes features for creating and sending email campaigns, automating communications, building customizable templates, and tracking campaign performance through analytics. It supports integration with various platforms to facilitate contact management and audience segmentation. Constant Contact software also offers tools for event management, surveys, social media sharing, and online marketing. It is used by businesses seeking to improve outreach efforts, manage customer relationships, increase engagement, and streamline their online marketing processes.

Constant Contact Pricing

Constant Contact software offers a subscription-based pricing model with multiple plans that vary based on the number of contacts. The software typically provides features such as email marketing, automation, and reporting within each tier. Users pay monthly fees that increase according to contact list size and additional functionalities selected. A free trial is usually available before selecting a paid plan.

Overall experience with Constant Contact

Operations Associate
<50M USD, Miscellaneous
FAVORABLE

“Email Campaign Design Simplified With Custom Branding And Integration Features”

5.0
Mar 5, 2026
Constant Contact is incredibly user-friendly and has helped me make my email campaigns more aesthetically pleasing and custom, which helps them stand out. There is a big variety of widgets you can add to emails, so I can quickly link to social media, embed videos, or add event invites. It has saved time and stress by having my donor lists linked so that they automatically update, so I can send mail to different lists easily and don't need to worry about updating the lists myself.
SENIOR MARKETING STRATEGIST
<50M USD, Media
CRITICAL

“Constant Contact Simplifies Email Marketing But Faces Challenges With Scalability”

3.0
Jun 16, 2025
Constant Contact is great for beginner email marketing and small businesses but it is difficult to scale.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Peer Discussions

Recommended Gartner Insights

  • Market Guide for Email Marketing (Transitioning to Email Marketing Platforms)

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Logo of Constant Contact

Constant Contact

byConstant Contact
in Email Marketing (Transitioning to Email Marketing Platforms)
4.5

About Company

Company Description

Updated 7th December 2023

Constant Contact provides a range of digital marketing tools dedicated to assisting small businesses. The company offers solutions that enable businesses to effectively connect with their audience and achieve impactful results. In essence, Constant Contact specializes in simplifying and amplifying digital marketing efforts to drive sales and expand a customer base.

Company Details

Updated 26th February 2025
Company type
Private
Head office location
Waltham, United States
Number of employees
1001 - 5000
Website
http://www.constantcontact.com/

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Constant Contact Likes & Dislikes

Like

Constant Contact has improved my email campaigns significantly since I can add my own brand colours and logos, and use a wide variety of widgets that keep my emails interesting. The ability to integrate my donor lists to create different email lists has made customizing emails for different groups easy, and has also saved me tons of time since they automatically update. I also love that Constant Contact provides such in-depth analytics on your email performance, giving me better insight into what links have been clicked and what parts of emails were most engaging.

Like

The user-friendly interface is the biggest plus. It was fast to onboard and could even get interns using it in a matter of days.

Like

Streamlines email marketing. Easy contact management. Provides actionable Insights. Constant Contact offers a cost effective marketing solution.

Dislike

I've experienced some issues with the graphics and layouts in test emails not looking the same on different computers and browers, which makes it hard to guarantee how my emails will look to recipients. I wish Constant Contact offered some other features such as surveys without extra charges. The layout of some editing tools is not as intuitive as it could be.

Dislike

- Automation and segmentation is limited compared to other platforms - Design is extremely limited - there are things we wanted to do for clients and couldn't - Analytics are basic

Dislike

Nothing at all. Constant Contact works perfectly.

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Constant Contact Reviews and Ratings

Performance of Constant Contact Across Market Features
Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
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Reviewer's Industry
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Reviewer's Job Function
  • Operations Associate
    <50M USD
    Miscellaneous
    Review Source

    Email Campaign Design Simplified With Custom Branding And Integration Features

    5.0
    Mar 5, 2026
    Constant Contact is incredibly user-friendly and has helped me make my email campaigns more aesthetically pleasing and custom, which helps them stand out. There is a big variety of widgets you can add to emails, so I can quickly link to social media, embed videos, or add event invites. It has saved time and stress by having my donor lists linked so that they automatically update, so I can send mail to different lists easily and don't need to worry about updating the lists myself.
  • ASSISTANTE COMMERCIALE
    50M-1B USD
    Services (non-Government)
    Review Source

    A Great Email Marketing Solution For Business - Well Equipped and Easy To Use

    5.0
    Jan 15, 2026
    Constant Contact has helped us build strong relationships with our clients thanks to the amazing email marketing capabilities. It ensures constant, personalized and automated email communications that keeps them informed about our services and offers. The tool has simplifies digital marketing by offering us the best features including ease of tracking email delivery.
  • Director of Marketing
    <50M USD
    Manufacturing
    Review Source

    Easy Training Process and User-Friendly Interface Stand Out Across Companies

    5.0
    Feb 16, 2026
    Constant contact has been a tried and true platform for me in multiple different companies.
  • MARKETING ASSOCIATE
    <50M USD
    Services (non-Government)
    Review Source

    Automations and Analytics Stand Out Despite Difficulties Locating Specific Functions

    5.0
    Oct 6, 2025
    This product is super easy to use, and offers a load of tools I have now integrated into my company
  • SENIOR MARKETING STRATEGIST
    <50M USD
    Media
    Review Source

    Constant Contact Simplifies Email Marketing But Faces Challenges With Scalability

    3.0
    Jun 16, 2025
    Constant Contact is great for beginner email marketing and small businesses but it is difficult to scale.
...
Showing Result 1-5 of 192

4.5

(192 Ratings)

Rating Distribution

5 Star
49%
4 Star
42%
3 Star
8%
2 Star
1%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.5

Integration & Deployment

4.5

Service & Support

4.5

Product Capabilities

4.5

Deciding Factors: Constant Contact Vs. Market Average
User Sentiment About Constant Contact
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