• HOME
  • CATEGORIES

    • CATEGORIES

    • Browse All Categories
  • FOR VENDORS

    • FOR VENDORS

    • Log In to Vendor Portal
    • Get Started
  • REVIEWS

    • REVIEWS

    • Write a Review
    • Product Reviews
    • Vendor Directory
    • Product Comparisons
  • GARTNER PEER COMMUNITY™
  • GARTNER.COM
  • Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQPrivacyTerms of Service
    ©2026 Gartner, Inc. and/or its affiliates.
    All rights reserved.
  • Categories

    • No categories available

      Browse All Categories

      Select a category to view markets

  • For Vendors

    • Log In to Vendor Portal 

    • Get Started 

  • Write a Review

Join / Sign In
  1. Home
  2. /
  3. Criteo Commerce Max
Logo of Criteo Commerce Max

Criteo Commerce Max

byCriteo
in
4.1
Market Presence: Ad Tech Platforms, Retail Media Networks

Overview

Product Information on Criteo Commerce Max

Updated 13th November 2025

What is Criteo Commerce Max?

Criteo’s Commerce Max enables brands and agencies to activate cross-channel retail media campaigns onsite across 200+ global retailers and offsite across thousands of premium publishers with closed loop measurement tied to actual online and in-store sales data. A single point of entry for 200+ retailers, Commerce Max allows advertisers to operate onsite and offsite campaigns within one platform with unified workflows and reporting. Access AI-powered optimization models to maximize revenue while targeting unique retailer audiences. Advanced commerce insights enable brands and agencies to make smarter media and merchanising decisions.

Criteo Commerce Max Pricing

Criteo Commerce Max enables brands and agencies to plan, activate, and measure cross-channel retail media campaigns across 200+ global retailers, all in one platform.

Criteo Commerce Max Product Images

Audience Builder
Audience Builder
Campaign Creation
Campaign Creation
Analytics
Analytics

Overall experience with Criteo Commerce Max

Perfomance Marketing Manager
1B - 3B USD, Services (non-Government)
FAVORABLE

“Criteo strengthens ad presence with dynamic and programmatic retargeting.”

4.0
Feb 27, 2026
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.
Automated Translation from Portuguese
Director of Sales
500M - 1B USD, Consumer Goods
CRITICAL

“Criteo easy for teams with low bandwidth, but quickly losing business. ”

3.0
Jun 18, 2025
This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions. This text serves as a placeholder and does not reflect the user’s review responses or opinions.

About Company

Company Description

Updated 10th November 2025

Criteo is the global platform connecting the commerce ecosystem for brands, agencies, retailers, and media owners. Its AI-powered advertising platform has unique access to more than $1 trillion in annual commerce sales—powering connections with shoppers, inspiring discovery, and enabling highly personalized experiences. With thousands of clients and partnerships spanning global retail to digital commerce, Criteo delivers the technology, tools, and insights businesses need to drive performance and growth.

Company Details

Updated 10th November 2025
Company type
Public
Year Founded
2005
Head office location
Paris, France
Number of employees
1001 - 5000
Website
http://www.criteo.com

Do You Manage Peer Insights at Criteo?

Access Vendor Portal to update and manage your profile.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Top Criteo Commerce Max Alternatives

Logo of The Trade Desk Platform
1. The Trade Desk Platform
4.6
(300 Ratings)
Logo of Basis
2. Basis
4.6
(297 Ratings)
Logo of Prisma
3. Prisma
4.4
(278 Ratings)
View All Alternatives

Peer Discussions

Criteo Commerce Max Reviews and Ratings

4.1

(12 Ratings)

Rating Distribution

5 Star
50%
4 Star
33%
3 Star
17%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?
  • Perfomance Marketing Manager
    1B-10B USD
    Services (non-Government)
    Review Source

    Criteo strengthens ad presence with dynamic and programmatic retargeting.

    4.0
    Feb 27, 2026
    Criteo has been an important partner in our strategy. The platform specializes in dynamic and programmatic retargeting campaigns. It allows us to reach users who have already shown interest in ads, reinforcing the presence of listings, which greatly improves the likelihood of conversion.
    Automated Translation from Portuguese
  • Perfomance Marketing Manager
    1B-10B USD
    Services (non-Government)
    Review Source

    Criteo strengthens ad presence with dynamic and programmatic retargeting.

    4.0
    Feb 27, 2026
    Criteo has been an important partner in our strategy. The platform specializes in dynamic and programmatic retargeting campaigns. It allows us to reach users who have already shown interest in ads, reinforcing the presence of listings, which greatly improves the likelihood of conversion.
    Automated Translation from Portuguese
  • Read All 12 Reviews

    Get unlimited access to verified peer reviews and insights

    Read unlimited Gartner-vetted product reviews
    View and share valuable product insights
    Download full product profiles
    Review products you use today

Recommended Gartner Insights

  • Market Guide for Ad Tech Platforms
Powered by Google TranslateThis service may contain translations provided by Google. Google disclaims all warranties related to the translations, express or implied, including any warranties of accuracy, reliability, and any implied warranties of merchantability, fitness for a particular purpose and noninfringement. Gartner's use of this provider is for operational purposes and does not constitute an endorsement of its products or services.

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

This site is protected by hCaptcha and its Privacy Policy and Terms of Use apply.


Software reviews and ratings for EMMS, BI, CRM, MDM, analytics, security and other platforms - Peer Insights by Gartner
Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQsPrivacyTerms of Use

©2026 Gartner, Inc. and/or its affiliates.

All rights reserved.

Performance of Criteo Commerce Max Across Market Features

Criteo Commerce Max Likes & Dislikes

Like

It allows you to automatically display relevant ads based on user behavior. In addition to retargeting, it allows you to reach users across multiple websites and apps, increasing ad reach. An essential platform for brands with a lot of inventory.

Automated Translation from Portuguese
Like

It allows you to automatically display relevant ads based on user behavior. In addition to retargeting, it allows you to reach users across multiple websites and apps, increasing ad reach. An essential platform for brands with a lot of inventory.

Automated Translation from Portuguese
Like

It allows you to automatically display relevant ads based on user behavior. In addition to retargeting, it allows you to reach users across multiple websites and apps, increasing ad reach. An essential platform for brands with a lot of inventory.

Automated Translation from Portuguese
Dislike

They are significantly more expensive than any other platform that does the same (Criteo, WMC, etc.). They are also losing lots of their retailer partners but will not scale back their price.

Dislike

They are significantly more expensive than any other platform that does the same (Criteo, WMC, etc.). They are also losing lots of their retailer partners but will not scale back their price.

Dislike

They are significantly more expensive than any other platform that does the same (Criteo, WMC, etc.). They are also losing lots of their retailer partners but will not scale back their price.

Reviewer Insights for: Criteo Commerce Max