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Overview

Product Information on Gong

Updated 13th October 2025

What is Gong?

Gong is a software designed to analyze customer interactions across phone calls, web conferences and emails, providing insights to sales teams and customer-facing organizations. The software uses conversation intelligence technology to capture and process communications, enabling users to track deal progress, assess sales messaging effectiveness and identify key trends in customer engagement. Gong facilitates coaching by highlighting opportunities for improvement and flagging risks in sales pipelines. It integrates with customer relationship management systems and various collaboration platforms to streamline workflow and data accessibility. Businesses use this software to optimize sales strategies, improve team performance and enhance decision-making based on data-driven analysis of past interactions.

Gong Pricing

Gong software uses a subscription-based pricing model that varies according to the number of users and selected features. Pricing typically includes tiered packages that offer access to core conversation analytics and additional functionalities such as integrations with other platforms. Contracts are generally annual, and custom solutions may be available for larger organizations requiring advanced capabilities or more seats.

Overall experience with Gong

Business Development Associate
50M - 250M USD, Software
FAVORABLE

“Gong Streamlines Account Management But AI Email Follow Ups Need Improvement”

5.0
Apr 20, 2026
Gong provides account plans, customer business objective conversations, and allows anyone on the team to catch up on an account or conversation. As someone who has changed account books 3 times in one year, it has been crucial to earning the trust and respect of my customers by being able to properly address key items so the customer doesn't need to start from scratch. It's been a helpful tool for grouping/capturing customer enhancement requests, product feedback, and searching for specific references from our customer base. It's nice to be able to concentrate on the conversation with our customers, knowing that Gong will capture the key notes I can revisit if needed. The transcripts and executive summary from each conversation has reduced the time I spend on follow up emails significantly.
Operations Associate
<50M USD, Software
CRITICAL

“Limited Integration And Additional Fees Affect Gong’s Core Features Over Time”

3.0
Apr 15, 2026
Overall, Gong is a very solid tool. However, as time goes on the tool gets more expensive with less and less value added.

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Peer Discussions

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Software reviews and ratings for EMMS, BI, CRM, MDM, analytics, security and other platforms - Peer Insights by Gartner
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Gong

byGong
in
4.7
Market Presence: Revenue Action Orchestration, Revenue Data Solutions (Transitioning to GTM Data Applications)

About Company

Company Description

Updated 6th April 2026

Gong harnesses the power of AI to transform how revenue teams win. The Gong Revenue AI Operating System unifies data, insights, and workflows into a single, trusted system that observes, guides, and acts alongside the world’s most successful revenue teams. Powered by the Gong Revenue Graph, AI-powered intelligence, specialized agents, and trusted applications, Gong helps more than 5,000 companies around the world deeply understand their teams and customers, automate critical sales workflows, and close more deals with less effort.

Company Details

Updated 6th April 2026
Year Founded
2015
Head office location
Palo Alto, United States
Website
https://gong.io

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Reviewer Insights for: Gong
Deciding Factors: Gong Vs. Market Average
Performance of Gong Across Market Features

Gong Likes & Dislikes

Like

I like the accuracy of the AI briefs, the ability to share specific deals internally with key conversations, and how well it keeps me organized by capturing the majority of the customer conversations I'm having rather than me having 50 different google docs of notes. Sending clipped recordings to our internal teams to review tickets, enhancement requests, or product feedback is extremely helpful. Our customers also enjoy the recordings and it keeps our teams accountable. For training, it's extremely useful to have a library of recorded meetings to distribute to new stakeholders.

Like

It's great to be able to track how well the team is doing when communicating with our Customers. It does a great job of bringing Customer pain points and successes front and center.

Like

We've launched Gong Foundation and Forecast Essentials and have received strong positive feedback in the early months of the team leveraging these modules. Our Sales, SE, and BD Teams are using Gong for call recording and call intelligence, while our Marketing Team has begun to dig into call themes and topics using Gong's powerful AI analysis capabilities. We're leveraging the AI-driven forecasting signals which provide deeper insights than we have had in the past from our prior tool. Next up, we are looking forward to launching Gong Engage for our prospecting efforts across Sales and BD as a replacement for our prior tool.

Dislike

I believe the AI follow up emails could use improvement. I rarely use them and rely on other third party AI to write my follow up emails using a gong recording or transcript. If I had more trust in the follow up emails in Gong it would save me more time. Creating AI Briefs (account or conversational) isn't really intuitive for the basic end user and I've struggled without training to capture what I need. I believe in the product and the few that have been set up for us work really well, but if those were easier it would really take a lot more work off my CSMs team plate for things like Account Reviews, Book Transitions, At risk records, etc.

Dislike

While the tool is strong, there are a few things that are not great: 1) They want to keep all call knowledge in Gong which means it doesn't play nice with other tools 2) The AI in Gong isn't as powerful as other tools currently in the market 3) They are taking pieces that are core to the users now and making them additional fees

Dislike

The modularized nature of the tool made our evaluation a bit confusing and challenging to navigate, both from a cost and licensing perspective. Gong requires a Foundation seat as a base license for users to gain access to any other module of the platform such as the Sales Forecast. This proves to be cost prohibitive when we have ELT members who simply require access to check in on the Sales Forecast once weekly. We are required to pay for this team member to have call recording capabilities (Gong Foundation license) in order to also purchase access to the Sales Forecast (Gong Forecast license) as the Forecast license is not sold as a standalone product. I would encourage Gong to re-evaluate their licensing model as this would improve adoption and bring more paid 'Collaborator' type users onto the platform.

Recommended Gartner Insights

  • Critical Capabilities for Revenue Action Orchestration
  • Magic Quadrant for Revenue Action Orchestration

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Reviewer's Job Function
  • Business Development Associate
    50M-1B USD
    Software
    Review Source

    Gong Streamlines Account Management But AI Email Follow Ups Need Improvement

    5.0
    Apr 20, 2026
    Gong provides account plans, customer business objective conversations, and allows anyone on the team to catch up on an account or conversation. As someone who has changed account books 3 times in one year, it has been crucial to earning the trust and respect of my customers by being able to properly address key items so the customer doesn't need to start from scratch. It's been a helpful tool for grouping/capturing customer enhancement requests, product feedback, and searching for specific references from our customer base. It's nice to be able to concentrate on the conversation with our customers, knowing that Gong will capture the key notes I can revisit if needed. The transcripts and executive summary from each conversation has reduced the time I spend on follow up emails significantly.
  • Director of Sales
    50M-1B USD
    Software
    Review Source

    Positive Experience With Sales Insights Despite Costly and Complex Licensing Model

    5.0
    Apr 28, 2026
    We love Gong! We are approaching the final phase of our implementation and it's been a positive experience thus far. We selected the tool as a replacement another set of sales forecasting, call recording, and sales engagement tools. This served both as a tech consolidation play, but also as a way to level up our sales motion by embracing a best-in-breed tool that connects each team throughout the sales cycle from BDRs to AEs to SEs to Post-Sales as well as feeding our Marketing and Strategy Engine.
  • Operations Manager
    50M-1B USD
    Software
    Review Source

    Best-in-class platform and UX, and a great partner – with room to grow in core product depth.

    4.0
    Apr 21, 2026
    Gong has become one of the most valued platforms across our tech stack. We use Conversational Intelligence, and the experience across all three is consistently strong. The UI/UX is really great compared to some other enterprise tools we manage, and that translates to better end user adoption. Their customer success and support teams have been great, and the pace of new feature releases gives us confidence the platform is actively evolving.
  • Sales Manager
    50M-1B USD
    Software
    Review Source

    A true partner rather than just a provider

    5.0
    Feb 26, 2026
    Gong really feels like a platform you partner with, not just a platform you buy. From the proactive customer team, the truly wonderful sales team to the responsive support team, we're making incremental business change after every conversation. The platform not only allows us insights into the things that matter most, but also helps our reps save time on every interaction, and sell more and more effectively with every product release.
  • Research Engineer
    10B+ USD
    Software
    Review Source

    Gong Enhances Deal Management and Actionable Insights Through Conversation Analysis

    4.0
    Apr 25, 2026
    My experience using Gong has been very positive. I'm able to revisit customer conversations, search for specific moments, and see insights around deal health and buyer engagement has genuinely helped me understand what is happening beyond just notes in CRM. It is useful to hear exactly how prospects respond, what objections come up and where conversations either gain or lose momentum. It helps me with self-coaching and continuous improvement.
...
Showing Result 1-5 of 374

4.7

(370 Ratings)

Rating Distribution

5 Star
73%
4 Star
25%
3 Star
2%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.5

Integration & Deployment

4.5

Service & Support

4.6

Product Capabilities

4.7