Name: Meltwater
Rating: 4.1 (15 reviews)

Overview

Product Information on Meltwater

Updated 13th October 2025

What is Meltwater?

Meltwater is a software designed to provide media monitoring and social listening capabilities for organizations. The software aggregates news, social media, and online content to help users track brand mentions, analyze trends, and measure media impact. It offers tools for monitoring traditional and digital media channels, sentiment analysis, and audience insights. Meltwater supports competitive benchmarking, crisis management, and campaign measurement by delivering real-time reporting and analytics. The software assists businesses in understanding public perception, managing reputation, and informing communication strategies through data-driven insights.

Overall experience with Meltwater

Communications Manager

Gov't/PS/ED <5,000 Employees, Education

FAVORABLE

“Meltwater Offers Customization and Cost Benefits but Interface Challenges Remain”

5.0

Mar 19, 2026

Meltwater has done a phenomenal job of meeting our needs while providing competitive pricing, helping us lower our costs for three different services and always providing extensive support.

Administrative Coordinator

<50M USD, Services (non-Government)

CRITICAL

“Discover Trending Topics About Your Brand, Though Some Posts May Be Missed”

3.0

Mar 4, 2026

The app helps you see what people are saying online about your topic or brand

About Company

Company Description

Meltwater is a company that delivers a comprehensive toolkit incorporating media, social, consumer and sales intelligence. The main business problem it helps solve is the lack of actionable insight from large data sets. They break down information overload, analyzing around 1 billion pieces of daily content and turning them into crucial insights that offer a competitive advantage. Spanning six continents with a myriad of offices, Meltwater serves a global clientele, providing trusted solutions for brands seeking impact.

Company Details

Company type

Public

Year Founded

2001

Head office location

San Francisco, United States

Number of employees

1001 - 5000

Website

http://meltwater.com/

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Key Insights

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Reviewer Insights for: Meltwater

Performance of Meltwater Across Market Features

Meltwater Likes & Dislikes

I like Meltwater's powerful customization features in digital and social media monitoring. I love Meltwater's Engage platform which allows me to schedule out my organization's social media content across all of our platforms effectively. I haven't used it yet, but from the demo, I'm really excited about Meltwater's new GenAI Lens, which will drastically improve our LLM monitoring.

Helps you know what's popular or trending right now

It collects mentions from a huge number of news sources, socials, blogs, broadcasts and more. This makes it easy to track brand visibility globally. The dashboards and reports (the automated ones) are useful for sharing results with our stakeholders.

Meltwater's interface isn't always the most user friendly, sometimes it takes a bit of time to find what I need. The website can sometimes shut down while I'm halfway through a task, meaning I have to refresh and restart the task. It can be a bit challenging to find the specific analytics I need to report to my superiors each quarter.

Sometimes it can miss some news or post

The interface was complex at first. Also, you have to go through trial and error to refine searches sometimes.

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Meltwater Reviews and Ratings

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Communications Manager
Gov't/PS/Ed
Education
Review Source
Meltwater Offers Customization and Cost Benefits but Interface Challenges Remain
5.0
Mar 19, 2026
Meltwater has done a phenomenal job of meeting our needs while providing competitive pricing, helping us lower our costs for three different services and always providing extensive support.
Head Of Communications
1B-10B USD
Energy and Utilities
Review Source
Comprehensive Platform Simplifies Global Brand Tracking Across News And Social Media
4.0
Apr 6, 2026
Meltwater has been a reliable platform for tracking coverage and brand mentions across news and social channels. We use it to help consolidate monitoring, reporting and analytics in one place for our PR team.
Communications Manager
10B+ USD
Banking
Review Source
Responsive Support and Custom Reports Balance Out Learning Curve and Pricing Concerns
5.0
Apr 9, 2026
Overall, I am very satisfied with my experience. The service is efficient, easy to use, and supported by a responsive team. It has met my expectations and I would recommend it to others.
Communications Manager
1B-10B USD
Construction
Review Source
Good quality service that helps us stay abreast of issues with minor teething issues
4.0
Mar 18, 2026
Good quality media monitoring tool with decent customer support that enable us to stay on top of issues and our news agenda
Administrative Coordinator
<50M USD
Services (non-Government)
Review Source
Discover Trending Topics About Your Brand, Though Some Posts May Be Missed
3.0
Mar 4, 2026
The app helps you see what people are saying online about your topic or brand

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