• HOME
  • CATEGORIES

    • CATEGORIES

    • Browse All Categories
  • FOR VENDORS

    • FOR VENDORS

    • Log In to Vendor Portal
    • Get Started
  • REVIEWS

    • REVIEWS

    • Write a Review
    • Product Reviews
    • Vendor Directory
    • Product Comparisons
  • GARTNER PEER COMMUNITY™
  • GARTNER.COM
  • Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQPrivacyTerms of Service
    ©2026 Gartner, Inc. and/or its affiliates.
    All rights reserved.
  • Categories

    • No categories available

      Browse All Categories

      Select a category to view markets

  • For Vendors

    • Log In to Vendor Portal 

    • Get Started 

  • Write a Review

Join / Sign In

Overview

Product Information on Synthesio

Updated 13th October 2025

What is Synthesio?

Synthesio is a software that provides social listening and analytics capabilities for organizations seeking to monitor online conversations and brand presence across multiple social media platforms and digital sources. The software enables users to track mentions, analyze sentiment, and identify emerging trends relevant to their industry or organization. Synthesio offers features such as customizable dashboards, automated reporting, and integration with data visualization tools, facilitating the measurement of campaign effectiveness and audience engagement. By delivering insights from global social data, the software helps businesses address challenges related to brand reputation management, competitive intelligence, and consumer perception analysis.

Synthesio Pricing

Synthesio is a software that utilizes a subscription-based pricing model, with costs varying based on the chosen package, volume of data, and number of users. The software provides options for custom enterprise solutions, with pricing typically tailored according to specific requirements and scale of social listening and analytics needs.

Overall experience with Synthesio

Social Media Manager
3B - 10B USD, Banking
FAVORABLE

“Synthesio Delivers Results”

5.0
Mar 19, 2020
Synthesio Social Intelligence is a social listening platform that provides unmatched global coverage. It makes it easy to align social listening data with other business data. This makes it possible to make smarter decisions. It has really helped us scale
There are no reviews in this category.
CRITICAL

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Peer Discussions

Recommended Gartner Insights

  • Market Guide for Social Analytics Applications

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

This site is protected by hCaptcha and its Privacy Policy and Terms of Use apply.


Software reviews and ratings for EMMS, BI, CRM, MDM, analytics, security and other platforms - Peer Insights by Gartner
Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQsPrivacyTerms of Use

©2026 Gartner, Inc. and/or its affiliates.

All rights reserved.

  1. Home
  2. /
  3. Synthesio
Logo of Synthesio

Synthesio

byIpsos Synthesio
in
4.5
Market Presence: Social Analytics Applications, Audience Intelligence Platforms

About Company

Company Description

Updated 6th March 2025

The company specializes in employing Artificial Intelligence for generating Consumer Intelligence. It optimizes the understanding of global markets and buyers through thorough and predictive data analysis. With its emphasis on social listening, the company offers a comprehensive and accurate snapshot of market scenarios to facilitate informed decisions.

Company Details

Updated 29th October 2023
Company type
Private
Year Founded
2006
Head office location
New York, United States
Number of employees
51 - 200
Website
https://www.youtube.com/watch?v=7oBRtGj2dVo

Do You Manage Peer Insights at Ipsos Synthesio?

Access Vendor Portal to update and manage your profile.

Reviewer Insights for: Synthesio
Performance of Synthesio Across Market Features

Synthesio Likes & Dislikes

Like

It provides a platform where we can analyze various metrics that tie to business results. It makes it possible to rapidly mature our social listening program

Like

Our marketing team is trying this out and it really helps us with the analytics data as well so we our team can give us a accurate feedback.

Like

Analysis features

Dislike

It is very effective for us. I dislike nothing

Dislike

So far we & our marketing department are very satisfied

Dislike

Nothing in particular

Top Synthesio Alternatives

Synthesio Reviews and Ratings

Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Social Media Manager
    1B-10B USD
    Banking
    Review Source

    Synthesio Delivers Results

    5.0
    Mar 19, 2020
    Synthesio Social Intelligence is a social listening platform that provides unmatched global coverage. It makes it easy to align social listening data with other business data. This makes it possible to make smarter decisions. It has really helped us scale
  • Developer
    <50M USD
    Media
    Review Source

    Helping us see our company's right and wrongs.

    5.0
    Jan 4, 2020
    It really helps us monitoring positive or negative comments regarding our company in social media and can see what are we doing right or wrong. It greatly helps us finding our way through our business sector .
  • Project Manager
    50M-1B USD
    Telecommunication
    Review Source

    Great tool for analysis and prediction

    5.0
    Nov 14, 2019
    Great tool for analysis and prediction, gives us a number of options to go to when deciding in which direction to go towards our customers
  • Social Media
    <50M USD
    Retail
    Review Source

    Synthesio is easy to use and it provides great insights!

    4.0
    May 28, 2019
    Synthesio is user-friendly and intuitive with great design and visualization of data; there are charts and graphs so you can easily analyze your data. You can export the chart or you can use raw data for future manipulations. Also, it offers real time insights, crisis tracking and social media monitoring. With this tool we managed to increase mentions and followers.
  • Executive - Digital Analytics Services
    50M-1B USD
    Miscellaneous
    Review Source

    Synthesio can make a rookie feel like an analytics champ

    4.0
    May 20, 2019
    Really liked the way we can analyse data in it. it has many options for analysis. I hardly saw a tool having so much interactive and the best part is its data visualization reports and ROI reports that can even make a rookie feel like an analytics champ. but it is mainly for a big organization so individual or small company can not use it, in simple words, it is costly for a small organization
Showing Result 1-5 of 10

Showing data for 10 ratings and reviews for Social Analytics Applications market. View all 14 ratings and reviews across markets for a complete picture.

4.5

(10 Ratings)

Rating Distribution

5 Star
50%
4 Star
50%
3 Star
0%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.6

Integration & Deployment

4.5

Service & Support

4.4

Product Capabilities

4.6

Logo of Hootsuite
1. Hootsuite
4.3
(112 Ratings)
Logo of Mention
2. Mention
4.2
(67 Ratings)
Logo of Cision Social Software
3. Cision Social Software
4.2
(53 Ratings)
View All Alternatives