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Logo of Workfront

Workfront

byAdobe
in
4.4
Market Presence: Project and Portfolio Management, Collaborative Work Management

Overview

Product Information on Workfront

Updated 19th February 2025

What is Workfront?

Workfront, fueled by the power of Adobe, serves as a marketing system of record for organizations, encompassing campaign planning and management, core workflow execution capabilities, and automations and integrations. Workfront's integrations with Adobe Experience Cloud and Creative Cloud solutions provide seamless connectivity across your Adobe tech stack, allowing organizations to centralize all planning activities and decision-making processes from a single, central point. This enables a holistic view of work to streamline execution and bring content to market faster. Additionally, it facilitates creative collaboration, automated review workflows, and auditable approvals, while aligning work to best practices using templates, automation, and enterprise-ready AI.

Workfront Pricing

Adobe Workfront offers three plans: Select, Prime, and Ultimate, each with targeted add-ons to meet diverse business needs. The Select plan provides essential work management capabilities for collaboration and execution. The Prime plan includes all Select features plus advanced strategic planning and security. The Ultimate plan encompasses all Prime features, adding automation, goal alignment, and scenario planning.

Workfront Product Images

Canvas Dashboard
Canvas Dashboard
Request Queue
Request Queue
Ai-assisted brief
Ai-assisted brief

Overall experience with Workfront

ELECTRICAL ENGINEER
1B - 3B USD, Construction
FAVORABLE

“Comprehensive Reporting and Seamless Integrations Enhance Project Oversight in Workfront”

5.0
Aug 19, 2025
Overall, Workfront is a very resourceful tool that provides a centralized space for planning and managing our projects.Offers robust dashboards which give a single view of our key projects, tasks and metrics which allows the the team to quickly see progress, bottlenecks and priorities without switching between multiple reports.Gantt chart feature that is easily customizable improves project visibility. Offers infinite customizability that lets us tailor workflows, dashboards and reports in a way that matches our exact needs.Also, it provides comprehensive reports that give valuable insights which are helpful for better decision making.
DIRECTOR OF DATA AND ANALYTICS
<50M USD, Media
CRITICAL

“Experience Vs Expectation: Assessing Workfront's Project Management Capabilities”

3.0
Nov 6, 2024
Workfront provides a really stable foundation for most businesses, that is reasonably flexible. Workfront is a great system, which I have around 4-5 years of experience with and I feel confident in saying that you could easily pick a worse project management system. Workfront provides quite a bit of features, some reasonable integrations, and mediocre support. Where Workfront falls short is keeping up with the marketplace; there are many other options out in the sector that have better documentation, more integrations, and most importantly more flexibility.

About Company

Company Description

Updated 7th December 2023

Adobe focuses on providing digital media and digital marketing solutions on a worldwide scale. The company offers creative, marketing and document solutions which are geared towards assisting individuals, ranging from budding artists to established brands, to bring life to their digital creations. Furthermore, Adobe concentrates on the delivery of captivating experiences to the targeted individuals. Adobe's solutions are omnipresent and they are striving to bring about change through digital experiences.

Company Details

Updated 6th February 2025
Company type
Public
Year Founded
1982
Head office location
San Jose, United States
Number of employees
10001+
Annual Revenue
10B-30B USD
Website
http://www.adobe.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

User Sentiment About Workfront
Reviewer Insights for: Workfront
Deciding Factors: Workfront Vs. Market Average
Performance of Workfront Across Market Features

Workfront Likes & Dislikes

Like

I like the clear and intuitive dashboards the best.The user interface is super simple and smooth.Seamlessly integrates with other tools like Jira, Slack, etc.Great for project planning and easy tracking progress. Monitor the progress of projects effectively which offers a clear oversight. There are a lots of customizations.

Like

For a fledgling organization, Workfront is a great tool mainly because the structure of your work is pre-determined. Most orgs that I've contracted with to do a complete workflow build out have no idea what the ideal path looks like for how work should ideally progress. Providing some scaffolding is helpful in those instances. They have a somewhat extensive network of vendors that you can work with to assist in your Workfront build out, and for the most part, Workfront should be exactly what ~ 80% of most organizations will ever need.

Like

It allows me to manage my project related things such as tasks, deadlines in one single place also i can easily assign any task to my team members and can look at the status of work.

Dislike

Workfront is a complex product that can be overwhelming - especially for new users slowing adoption.

Dislike

Workfront has some built-in guiderails that must be followed. If those rails are abandoned or are not amenable to your structure, then you're plum out of luck. Another thing I'd be remiss not to mention is their lack of documentation. Workfront has a pseudo scripting language that operates behind every automation or procedure and learning that language and all of its eccentricities was something that took a considerable amount of time given that there was zero documentation on it. Their API is also fairly mysterious, but in the past few years it seems that's been ameliorated.

Dislike

The interface is overloaded because there are too many buttons available and also the options in the mobile version are limited as compared to the desktop version.

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Peer Discussions

Workfront Reviews and Ratings

Showing data for 87 ratings and reviews for Adaptive Project Management and Reporting market. View all 464 ratings and reviews across markets for a complete picture.

4.4

(87 Ratings)

Rating Distribution

5 Star
44%
4 Star
53%
3 Star
3%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.2

Integration & Deployment

4.5

Service & Support

4.3

Product Capabilities

4.4

Filter Reviews
Sort By:
Most helpful
Last 12 Months
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Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • ELECTRICAL ENGINEER
    1B-10B USD
    Construction
    Review Source

    Comprehensive Reporting and Seamless Integrations Enhance Project Oversight in Workfront

    5.0
    Aug 19, 2025
    Overall, Workfront is a very resourceful tool that provides a centralized space for planning and managing our projects.Offers robust dashboards which give a single view of our key projects, tasks and metrics which allows the the team to quickly see progress, bottlenecks and priorities without switching between multiple reports.Gantt chart feature that is easily customizable improves project visibility. Offers infinite customizability that lets us tailor workflows, dashboards and reports in a way that matches our exact needs.Also, it provides comprehensive reports that give valuable insights which are helpful for better decision making.
  • DIRECTOR OF INFORMATION MANAGEMENT
    50M-1B USD
    IT Services
    Review Source

    Convenient Task Management Features Offset Limited Mobile Options And Crowded Interface

    4.0
    Nov 12, 2025
    The dashboard provides me with a clear image of the project progress also I can add custom notes under the assigned tasks and the notifications are very helpful because they make sure I don't miss any of the deadlines.
  • Students Activities Coordinator
    Gov't/PS/Ed
    Education
    Review Source

    Dashboard Offers Clear Project Overview but Navigation Complexity Is Noted

    4.0
    Jan 14, 2026
    Workfront is a reliable tool for managing projects as it provides me with a clear dashboard which provides me with a clear view of the project progress as I can set the priorities which let my team know which task is more important.
  • EMPLOYEE ENGAGEMENT COORDINATOR
    50M-1B USD
    IT Services
    Review Source

    Comprehensive Reporting and Integration Benefits Despite Agile Workflow Constraints

    4.0
    Oct 6, 2025
    My experience with Adobe Workfront went very well Adobe Workfront because we have a strong collaboration and proofing tool so we don't need to do back and forth it can handle large and complex projects without causing any issues.
  • Chief Information Officer
    50M-1B USD
    IT Services
    Review Source

    Scalable Workfront Supports Team Growth But Agile Feature Limitations Noted

    4.0
    Jan 19, 2026
    Workfront has a scalable nature which means it grows with the work and with the size of the team also I can connect it with other tools to enhance the performance also I can customize the workflow which suits my workload.
...
Showing Result 1-5 of 87

Recommended Gartner Research

  • Critical Capabilities for Adaptive Project Management and Reporting
  • Magic Quadrant for Adaptive Project Management and Reporting

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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