Name: Asana
Rating: 4.5 (2385 reviews)

Overview

Product Information on Asana

Updated 6th March 2026

What is Asana?

Asana is the System of Action for work, where humans and AI collaborate to help individuals work smarter, teams move faster, and organizations deliver results. Powered by the Work Graph data model, Asana provides the context and governance that enables AI to operate inside real workflows across teams, processes, and systems. More than 180,000 organizations are building the Agentic Enterprise with Asana, connecting strategy to execution and delivering complex work at scale.

Overall experience with Asana

MARKETING & SALES

50M - 250M USD, Software

FAVORABLE

“Asana's Functional Adaptability: A User's Perspective”

4.0

Apr 11, 2025

We`ve been using Asana for a few months now. I think its great that you can customize it to your individual needs.

Director of IT

50M - 250M USD, Energy and Utilities

CRITICAL

“Great tool for small teams, but a nightmare for enterprise admins.”

1.0

Oct 8, 2024

Asana is a great tool, but a nightmare to deploy to an enterprise environment and administer. Their support is non-existent even for work-stoppage issues.

Badges

Gartner Peer Insights recognizes vendors who meet or exceed both the market average Overall Experience and the market average User Interest and Adoption score through a Customers’ Choice distinction.

For Market:
Collaborative Work Management

For Market:
Marketing Work Management Platforms

For Market:
Adaptive Project Management and Reporting

About Company

Company Description

Asana is a work management platform for human + AI coordination. Over 170,000 customers rely on Asana to align teams and accelerate organizational impact. Whether it's managing strategic initiatives, cross-functional programs, or company-wide goals, Asana helps organizations bring clarity to complexity, turning plans into action with AI working alongside teams every step of the way.

Company Details

Company type

Public

Year Founded

2008

Head office location

San Francisco, United States

Number of employees

1001 - 5000

Website

http://asana.com/

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Asana

Performance of Asana Across Market Features

Asana Likes & Dislikes

clear design and mostly self-explanatory

The platform itself is a strong PM tool with a low learning curve.

1. task assignment and tracking - easily delegate tasks and track progress. 2. project views - flexible views like boards, timelines and lists make planning easier. 3. integrations - works well with github and slack for streamlined updates

I can't mention any points here

Asana allows users to invite other users. There is no option to disable this at the admin level, even with a connected IdP. This is a naked attempt to push their seat count, outside of admin control. Asana has very limited admin controls, in addition to the invite issue above, it is not possible to manage admin perms for other users outside of fully removing accounts from the tenant. SSO settings are far to shallow for an enterprise platform. Our users have UPNs with different domains and getting SSO to work in that configuration seems to be impossible at current. Asana's support is frustrating to navigate and nearly useless if the solution isn't something written in their published KBs. Expect 48 hours for any response, that response to come far outside of US business hours, and starting over from scratch if that response (usually a link to a semi-relevant KB) does not resolve your issue.

1. overwhelming interface - can feel cluttered for smaller, simpler projects. 2. notification overload - too many notifications without fine tuning preferences. 3. limited free version - many useful features are locked behind the premium plan.

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Peer Discussions

Asana Reviews and Ratings

Recommended Gartner Insights

Market Guide for Product Roadmapping Tools for Software Engineering

50M-1B USD

Software

Review Source

Asana's Functional Adaptability: A User's Perspective

ASSOCIATE SOFTWARE ENGINEER

<50M USD

Exploring the Power of Asana's Project Roadmapping Tools

5.0

Jan 24, 2025

asana has been a great project management tool for tracking and organizing my tasks. I used it to manage a project roadmap, assign tasks and monitor progress for a backend api development sprint.

Marketing Programs Manager

Good product and easy to use

Dec 5, 2024

It's a very good product, but if you are on a simple account it is a bit problematic to have visibility for the whole team

Energy and Utilities

Great tool for small teams, but a nightmare for enterprise admins.

MANAGER OF IT SERVICES

Real Estate

Maximizing Efficiency with Asana's Task Management Features

My experience with Asana has been very good. The interface is straightforward and user friendly, which makes it easy to jump in. I appreciate how you can view tasks in different formats like lists, boards, or charts - so you can easily visualise project timelines and dependencies. The calendar feature is handy for seeing tasks by date, and I love that I can drag and drop tasks around as needed. Task notifications and features like tagging and commenting help my team to collaborate more effectively.