Overview
Product Information on Selligent
What is Selligent?
Selligent Pricing
Overall experience with Selligent
“Selligent Marketing Cloud brought ultimate clarity, brevity and transparency in emails”
“Design Marketing Campaigns with Selligent ”
About Company
Company Description
Zeta is a cloud-based company that provides marketing technology, aiding brands in acquiring, growing and retaining their customer base. The company's primary software platform, the Zeta Marketing Platform (ZMP), utilises artificial intelligence to analyse myriad consumer data signals, predict consumer intent, and personalise experiences, thereby facilitating brand growth. Its reach extends to both online and offline marketing channels, including email, connected TV, SMS, social media and more. The company was established in 2007 by co-founders David A. Steinberg and John Sculley, predicated on the belief that data would revolutionise the ways in which marketers engage with consumers towards achieving successful business results. To date, Zeta continues to serve a diverse range of sectors across the globe, such as financial services, retail, telecom, and travel & hospitality. The company employs over 1400 individuals worldwide, with its headquarters located in New York City.
Company Details
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Key Insights
A Snapshot of What Matters - Based on Validated User Reviews
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Deciding Factors: Selligent Vs. Market Average
Performance of Selligent Across Market Features
Selligent Likes & Dislikes
Professional email designs are just a click away. Comprehensive reports allow us to keep track of our email performance. I automate our email campaigns using event triggers and how visitors interact with our site right within Selligent Marketing Cloud
It is easy to set up simple templates and it offers to wide range of tools and features to mange your campaigns perfectly. It gives you the whole lifecycle of campaign with customization as per your needs. The support team is great and always available for help. It has competitive pricing.
The message studio to deploy is reliable, great customer service and Streamlining marketing emails.
Some features have not been updated for a while such as the template library and segmentation features
The user interface is little outdated and I face difficulties in integration with other tools and databases. It sometimes crashes suddenly and the progress made is lost. It has a lot of features and hence, there is a steep learning curve for new users. For using some of the features, we need to purchase license.
The user interface can be better
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Peer Discussions
Selligent Reviews and Ratings
- SOFTWARE DEVELOPER10B+ USDSoftwareReview Source
Design Marketing Campaigns with Selligent
Selligent is a perfect tool for mass email campaigns. It provides you with great insights and has large number of features. It has great user community. User interface needs to be updated. It the best data management system. Overall, I am satisfied with Selligent. - MANAGER-INSTITUTIONAL RELATIONS50M-1B USDMiscellaneousReview Source
Great Tool for Marketing Campaigns
Selligent Marketing Cloud provides a variety of functions that helps you to set up your entire marketing campaign with great flexibility. It has a large user base and has customers across various countries. The platform is incredibly easy to use and offers you with a large number of features. - Marketing Automation Specialist1B-10B USDConsumer GoodsReview Source
Selligent Marketing Cloud brought ultimate clarity, brevity and transparency in emails
Selligent Marketing Cloud supports us in quickly setting up and managing all our email campaigns including welcome and follow up emails. It increases our chances of winning because we sell our products to people who really want them - Lead Developer50M-1B USDMiscellaneousReview Source
Best Marketing Cloud Platform
Selligent Marketing Cloud is a marketing cloud built on single code base featuring artificial intelligence. It is a marketing automation platform that has enabled B2C brands to engage customers across all channels. - DIGITAL MARKETING DIRECTOR1B-10B USDTelecommunicationReview Source
Evolution of personalized marketing strategies
The tracking, behavioral study, and exploration of the site allow the audience to identify, link through external networks to the brand all the patented systems on the product, in order to sell the product and reorient itself according to the consumer's benefit.