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  3. Asana
Logo of Asana

Asana

byAsana
in
4.6
2025
Market Presence: Product Roadmapping Tools for Software Engineering, Collaborative Work Management

Overview

Product Information on Asana

Updated 13th October 2025

What is Asana?

Asana is a software designed for work and project management, enabling teams to organize tasks projects, and portfolios, track progress, manage workflows, and ladder it all up to goals and OKRs. The software offers features such as task assignment, project timelines, calendars, dashboards, automation, and integrations with a range of other productivity tools. It allows users to set priorities, deadlines, and dependencies, providing visibility into project status and accountability within teams. Asana addresses the business problem of coordinating multiple tasks and projects, facilitating collaboration, minimizing missed deadlines, and enhancing overall productivity by providing a central platform for task and project tracking. Asana AI Studio enables you to automate steps in your workflows with AI and Asana's Smart Workflow Gallery offers customizable prebuilt common workflows with AI built-in.

Asana Pricing

Asana is a software that offers a tiered subscription pricing model with multiple plans including a free basic version and paid options charged per user per month, with features and functionality increasing at higher tiers. Enterprise pricing is custom and based on specific business needs.Paid plans include free access to AI Studio with a limited set of credits. Additional tranches of credits can be purchased separately. AI Studio Plus/Pro versions include additional credits and services access.

Overall experience with Asana

ELECTRICAL ENGINEER
1B - 3B USD, Construction
FAVORABLE

“Multiple Project Views Offer Flexible Options for Managing Tasks and Deadlines”

5.0
Aug 17, 2025
Asana is an outstanding project management tool with easy to use interface.Effortless and quick to create tasks ,assign themto team ,set deadlines and track them until completion of our projects. Provide a seamless collaboration where we are able to comment on tasks,share updates and recieve notifications without switching to another tool.There are multiple ways to manage work through its different projects views for example list ,calendar, timeline, progress ,kanban board and Gantt chart which allows sorting and filtering of tasks in way that we feel it serves our needs perfectly.Powerful reporting feature allow team members to track project progress by setting goals ,milestones and portfolio as well as using dashboards with customizable charts to see project performance in one place.
Manager, Human Resources
500M - 1B USD, Software
CRITICAL

“Limited Vendor Support Noted Despite Positive Feedback on Product Features”

3.0
Jun 30, 2025
The vendor is not as helpful as one would expect. On some of our requests the vendor refused to help.

Badges

Gartner Peer Insights recognizes vendors who meet or exceed both the market average Overall Experience and the market average User Interest and Adoption score through a Customers’ Choice distinction.
2025
For Market:
Collaborative Work Management
2025
For Market:
Marketing Work Management Platforms
2025
For Market:
Adaptive Project Management and Reporting

About Company

Company Description

Updated 5th August 2025

Asana is a work management platform for human + AI coordination. Over 170,000 customers rely on Asana to align teams and accelerate organizational impact. Whether it's managing strategic initiatives, cross-functional programs, or company-wide goals, Asana helps organizations bring clarity to complexity, turning plans into action with AI working alongside teams every step of the way.

Company Details

Updated 5th August 2025
Company type
Public
Year Founded
2008
Head office location
San Francisco, United States
Number of employees
1001 - 5000
Website
http://asana.com/

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

User Sentiment About Asana
Reviewer Insights for: Asana
Deciding Factors: Asana Vs. Market Average
Performance of Asana Across Market Features

Asana Likes & Dislikes

Like

My favorite part is multiple project views eg board ,list ,timeline etc.The great built in collaboration tools such as comments, mentions and attachments. Powerful integration with 3rd party tools that eliminate the need of keeping switching in different platforms.Easy to use interface that is friendly even for non tech savy users.Automation of repetitive tasks which saves time and reduces human errors.

Like

Project mgmt Features Capabilities Solution

Like

Asana is easy to use and has a user intuitive interface for creating project dashboards and adding all the information about the project. Asana's team collaboration features offer a smooth experience in communicating and working together during projects. Asana helps create live project visual boards which offers a clear overview of all our project operations. Asana has a robust reporting function that provides us with accurate and detailed project reports which makes it easy to present our progress to our clients during follow up meetings.

Dislike

Has a free plan that lacks key advanced features like task dependencies ,custom fields and timeline views.

Dislike

Data extraction Reporting

Dislike

We have not experienced anything bad about Asana. It has worked well for us and the experience has been nothing short of great.

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Peer Discussions

Asana Reviews and Ratings

Showing data for 260 ratings and reviews for Adaptive Project Management and Reporting market. View all 2337 ratings and reviews across markets for a complete picture.

4.6

(260 Ratings)

Rating Distribution

5 Star
58%
4 Star
38%
3 Star
3%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.4

Integration & Deployment

4.6

Service & Support

4.5

Product Capabilities

4.6

Filter Reviews
Sort By:
Most helpful
Last 12 Months
Star Rating
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Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • ELECTRICAL ENGINEER
    1B-10B USD
    Construction
    Review Source

    Multiple Project Views Offer Flexible Options for Managing Tasks and Deadlines

    5.0
    Aug 17, 2025
    Asana is an outstanding project management tool with easy to use interface.Effortless and quick to create tasks ,assign themto team ,set deadlines and track them until completion of our projects. Provide a seamless collaboration where we are able to comment on tasks,share updates and recieve notifications without switching to another tool.There are multiple ways to manage work through its different projects views for example list ,calendar, timeline, progress ,kanban board and Gantt chart which allows sorting and filtering of tasks in way that we feel it serves our needs perfectly.Powerful reporting feature allow team members to track project progress by setting goals ,milestones and portfolio as well as using dashboards with customizable charts to see project performance in one place.
  • Reservations Sales Agent
    50M-1B USD
    Services (non-Government)
    Review Source

    Asana offers a great service in project management.

    5.0
    Aug 18, 2025
    Together with my team, we use Asana as our digital workspace for collaborating and managing our projects. Asana helps us to organize all our project activities in one space making it easy to access all project information that we need. Asana also helps us to strategically plan for our tasks, making it easy to prioritize the most critical tasks of the project. Using Asana has boosted our efforts in ensuring we complete and deliver quality projects within the time thresholds that our clients have given us.
  • Program Administrator
    Gov't/PS/Ed
    Education
    Review Source

    Asana offers clear project visuals making it easy to manage projects.

    5.0
    Aug 12, 2025
    We have been working with Asana for a while now and we use it to plan and manage our projects. Asana provides us with very reliable work management features which help us to streamline all our tasks during projects. With Asana, we are able to keep our work organized by creating clear plans and sharing them on a shared dashboard for everyone in the team to see. Asana also has work collaboration features which help our team to stay connected and united when executing our projects. Credit to Asana, we have had a great, convenient and smooth experience managing all aspects of our projects allowing us to gain full control over how and when our project work gets done.
  • Communications Manager
    <50M USD
    Miscellaneous
    Review Source

    Streamlined Collaboration Offsets Trial and Error in Customizing Workflow Integrations

    4.0
    Feb 3, 2026
    Asana's Adaptive Project Management gives our team the tools we need to scale, streamline and elevate processes and cross-functional collaboration. In our 90% virtual environment, staying connected and ahead of the curve is essential to our ability to efficiently develop, predict, prepare and respond.
  • LEAD, SERVICE STRATEGY & TRANSFORMATION
    50M-1B USD
    Services (non-Government)
    Review Source

    Asana package review

    4.0
    Oct 20, 2025
    Asana provides excellent task and project visualization, with list views, timelines, calendars, and more. All this makes it very flexible for different work styles. Kanban board is especially quite convenient. It is also easy to assign tasks, add due dates, comments and attachments. Automation helps to save time on repetitive steps. What causes issues is when you work with larger teams and more tasks, sometimes it becomes cluttered. Too many notifications can also sometimes be overwhelming and can reduce adoption if users feel spammed.
...
Showing Result 1-5 of 262

Recommended Gartner Research

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  • Magic Quadrant for Adaptive Project Management and Reporting

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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