Name: Review of Aprimo
Item: Aprimo
Rating: 4.2
Author: Verified Reviewer

Reviewed in Last 12 Months

How Alternatives Are Selected

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Overall experience is excellent based on customer service/success teams, forum community, constant updates, and openness to learn and grow from customers.

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2. Smartsheet

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Smartsheet is a multi-purpose software. It enables us to handle marketing work, collaborative work and project portfolio management. The software is artificial intelligence enabled and has responsive customer support service providers. Use the product in our industry has enhanced resource planning, workflow automation and and accelerated innovation. It is a scalable and secure tool with very effective analytics and reporting systems. Smartsheet has promoted construction management in our organization from budget tracking, job costing, contract management and customer relationship management.

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3. Jira

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We use Jira for project management, bug tracking and task management. It helps our team track customer requirements, development tasks, and internal activities efficiently. The interface is simple and collaboration between teams is easy.

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4. monday.com

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4.5

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Monday.com has been a great tool for managing creative projects for our marketing team and internal PMs, designers, and copywriters. All requests from our marketing stakeholders are submitted into Monday, then the creative PMs prioritize, allocate time, and assign the work based on our requests. It's been a great tool to make sure all necessary details are captured in our requests and to keep us apprised of the status of projects, as well as provide feedback all within the platform.

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5. Workfront

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Workfront allows for an incredibly deep ability to customize our system for all of our users. The level of insight helps give us information to make nuanced business decisions, and the ability to connect with other Adobe products makes workstreams flow smoothly. It also provides real time reporting on projects and tasks that allows us to know what's truly happening across our system at any given moment.

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6. ClickUp

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I use Clickup for content management as part of my social media management positon. This has been an integral and central part of collaboration, organization, and centralizing workflow to help assemble and execute our content calendars.

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7. Wrike

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I've been using Wrike for project management for 7 years now. I started with my customer service rep and recently he returned to Wrike and to my account which has been amazing. The reps are extremely knowledgeable and a pleasure to work with.

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8. Airtable

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From a marketing work management perspective, Airtable is far more than a spreadsheet, it's a single source of truth. We have only begun to tap into the potential efficiencies that Airtable can bring to our organization. From an intake management standpoint, we have used it to handle creative requests from multiple departments in an efficient manner that streamlined the work being sent to our in-house team.

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