Airtable

byAirtable
in
4.5
Market Presence: Collaborative Work ManagementMarketing Work Management Platforms

Overview

Product Information on Airtable

Updated 13th October 2025

What is Airtable?

Airtable is a software platform designed for organizing, managing, and collaborating on data through a flexible, spreadsheet-like interface combined with database features. The software allows users to create customizable tables to store information, link records between tables, and automate workflows without coding. Airtable supports integration with various external applications and enables users to visualize data in formats such as grid, calendar, Kanban, and gallery views. It provides features for permission settings, version history, and collaboration, addressing the business problem of centralized information management across teams and projects in various industries.

Overall experience with Airtable

Sr. Director of Marketing Services analytics & operations
<50M USD, Media
FAVORABLE

Airtable Enables Scalable Workflows But Faces Limitations in Automation Features

4.0
Jul 16, 2025
Really good, we have been able to scale a lot of our workflows using Airtable in combination with other tools and custom code/automations
Manager, Strategy
<50M USD, IT Services
CRITICAL

Design and Table Creation Are Simple but Advanced Functions Are Lacking

3.0
Jun 17, 2025
I am moderately satisfied with this product. They did not have many functions and moreover - other products which have the same functions - are more advance and user friendly.

About Company

Company Description

Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes. Across every industry, leading enterprises trust Airtable to power workflows in product management, marketing operations, project & portfolio management, and more – all with the power of AI built-in. Central IT leaders deploy Airtable as a citizen development platform that empowers business users to build their own AI-powered applications.

Company Details

Company type
Private
Year Founded
2012
Head office location
San Francisco, United States
Number of employees
501 - 1000

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

User Sentiment About Airtable
Reviewer Insights for: Airtable
Deciding Factors: Airtable Vs. Market Average
Performance of Airtable Across Market Features

Airtable Likes & Dislikes

Top Airtable Alternatives

4.5
(2455 Ratings)
4.6
(1716 Ratings)
4.4
(1601 Ratings)

Peer Discussions

Airtable Reviews and Ratings

4.5

(301 Ratings)

Rating Distribution

5 Star
59%
4 Star
38%
3 Star
3%
2 Star
1%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.2

Integration & Deployment

4.5

Service & Support

4.3

Product Capabilities

4.6

Last 12 Months
Filter Reviews
Sort By:
Most helpful
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Sr. Director of Marketing Services analytics & operations
    <50M USD
    Media
    Review Source

    Airtable Enables Scalable Workflows But Faces Limitations in Automation Features

    4.0
    Jul 16, 2025
    Really good, we have been able to scale a lot of our workflows using Airtable in combination with other tools and custom code/automations
  • BUSINESS DEVELOPMENT ASSOCIATE
    <50M USD
    Software
    Review Source

    Flexible, visual and collaborative platform for OKR management

    5.0
    Oct 30, 2025
    Airtable has been an excellent platform for managing our KPIs and OKRs across multiple teams. Its flexibility and visual interface make it easy to track objectives, align key results, and monitor progress in real time. While some advanced reporting could be enhanced, Airtable has already improved transparency, accountability and cross team collaboration, for us implementing it has streamlined our goal setting process. Teams clearly see objectives, update key results, and share progress in a single, flexible platform.
  • MARKETING ASSOCIATE
    10B+ USD
    Consumer Goods
    Review Source

    A flexible, visual game changer for marketing organization.

    4.0
    Oct 17, 2025
    Airtable has completely changed how our marketing team plans, tracks and collaborates on campaigns - it's flexible, visual and surprisingly easy to customize.
  • Head of IT
    <50M USD
    Healthcare and Biotech
    Review Source

    Airtable Community Engagement Praised but Expansion and Integration Limits Noted

    4.0
    Jul 15, 2025
    I appreciate how Airtable built a community for powerusers, while also proactive in getting and addressing feedback from their users.
  • CONTENT MARKETING MANAGER
    <50M USD
    IT Services
    Review Source

    Airtable Facilitates Task Assignment And Content Workflow For Editorial Teams

    5.0
    Sep 18, 2025
    I started using Airtable almost two years ago. The major use case was content map management. We had built an extensive content map with hundreds of entries, and we needed to update them, assign tasks to writers and editors, manage content categories, accept content ideas from other teams, and do more in one tool. With Airtable, doing all these tasks was easy. It's more than spreadsheets - it's also a database for collaboration, tracking, and reporting.
...
Showing Result 1-5 of 301

Recommended Gartner Research