4.6
3 Reviews (All time)
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Sparkcentral is present in 1 market with 1 product. Sparkcentral has 3 reviews with an overall average rating of 4.6.

Social Customer Service Applications

The social customer service market comprises applications that support social media as a component of an overall customer service strategy. Gartner classifies an application provider as a social customer service vendor if it supports customer service in one or two specific types of function: External communities: Often referred to as peer-to-peer communities, this software enables customers and partners to blog, post, rate products/services and construct ideas, as well as support peer interactions and offer incentives for loyalty. Social media engagement: Going beyond just monitoring social media for brand mentions, these applications are capable of responding to constituents on popular social networks and have case management.

Sparkcentral has 1 product in Social Customer Service Applications market