Gartner defines the managed mobility services (MMS) market as a set of bundled vendor-provided IT services, outsourced business process services, software as a service and managed services commonly aimed at enterprises’ IT and procurement teams. These life cycle services typically include procuring, provisioning, activating, kitting, shipping, managing, securing, supporting and decommissioning mobile devices. A mobile estate here comprises smartphones, tablets and/or ruggedized devices. MMS services can be applied to both corporate-liable and individual-liable (or “bring your own device” [BYOD]) devices. MMS helps ensure operational and commercial effectiveness for an organization and its mobile device users. This includes securing information created/accessed/modified by mobile devices; maximizing device (and consequently user) availability, visibility and control of the mobile estate; inventory and usage optimization; lowering total cost; and improving ROI and the employee experience (EX).