Enterprise Networking and Communications refers to the products and services that enable secure, scalable, and high-performance connectivity and communication across distributed enterprise environments. This category includes markets that focus on core and edge networking, unified communications, private and public mobile networks, and managed network services—supporting digital transformation, and operational efficiency.
Marketing refers to the products and services that enable organizations to plan, execute, measure, and optimize strategies for attracting, engaging, and retaining customers across digital and physical channels. This category includes markets that support content creation, campaign management, data-driven personalization, performance analytics and brand strategy—empowering businesses to deliver targeted, measurable, and customer-centric marketing experiences.