Name: Leanplum
Rating: 4.6 (13 reviews)

Overview

Product Information on Leanplum

Updated 13th October 2025

What is Leanplum?

Leanplum is a mobile marketing software that enables businesses to optimize customer engagement through personalized messaging, campaign automation, and analytics. The software provides tools for creating targeted push notifications, in-app messages, email campaigns, and A/B testing to enhance user retention and conversion. Leanplum allows for segmentation of user bases, tracking of behavior, and analysis of metrics to inform marketing strategies. The platform integrates with other systems to support cross-channel communication and streamlines campaign management. It addresses the business problem of increasing customer interaction and lifetime value by delivering relevant experiences at scale.

About Company

Company Description

Leanplum is a San Francisco-based company that provides solutions to app-first companies by personalizing and optimizing all customer interactions, irrespective of whether they occur inside or outside the app. With a global presence through offices in North America, Europe, and Asia, Leanplum is backed by various venture capital firms from Silicon Valley.

Company Details

Company type

Private

Year Founded

2012

Head office location

San Francisco, United States

Number of employees

51 - 200

Website

http://www.leanplum.com

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