Overview
Product Information on Amplitude Analytics
Updated 13th October 2025
What is Amplitude Analytics?
Amplitude Analytics Pricing
Overall experience with Amplitude Analytics
VP, Data and Analytics
500M - 1B USD, MediaFAVORABLE
“Amplitude Analytics: Why the juice is worth the squeeze”
It feels like a partnership, they helped get us onboarded which included significant effort as we had a lot of data that still needed wrangling. We engage via Product CABs and have made suggestions that are then taken forth and added to the product roadmap.
Design Specialist
10B - 30B USD, BankingCRITICAL
“Overwhelming Interface Makes Extracting Actionable Information Challenging”
Lots of tracking information, very difficult to gather insights from the data retrieved because of the several possibilities of filtering and cohorting which almost always lead to confusion rather than actionable insight.
About Company
Company Description
Amplitude is a digital analytics platform that gives self-service visibility into the entire customer journey. Amplitude is the brain behind more than 45,000 digital products at over 1,000 enterprise customers and 23 of the Fortune 100, helping them innovate faster and smarter by answering the strategic question: "How do our digital products drive our business?"
Company Details
Company type
Public
Year Founded
2012
Head office location
San Francisco, United States
Number of employees
501 - 1000
Annual Revenue
250M-500M USD
Website
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- VP, Data and Analytics50M-1B USDMediaReview Source
Amplitude Analytics: Why the juice is worth the squeeze
It feels like a partnership, they helped get us onboarded which included significant effort as we had a lot of data that still needed wrangling. We engage via Product CABs and have made suggestions that are then taken forth and added to the product roadmap. - Group Product Manager<50M USDRetailReview Source
Happy customer - finally good access to the data we knew we had!
I've been very pleased with Amplitude's capabilities and flexibility. It is a bit overwhelming at first, but very scalable and useful for many different use-cases and stakeholders. Finally, we can get to the data we knew was in there and reap the insights! We were also able to consolidate several services into one tool! - Data AnalystGov't/PS/EdEducationReview Source
Unlock Easy Analytics At High Cost
The platform itself makes life for product teams very easy. Self-serve analytics drives business and Amplitude unlocks this for us. Amplitude edges out other tools, but you pay a premium for it which is why it does not get 5 stars. - VP, Product<50M USDSoftwareReview Source
Excellent platform which delivers value to Product teams
Overall a great platform which helps our product team understand user behaviour and track important metrics. The platform is easy to set up initially and offers a great deal of flexibility as to how you track events, but it requires a bit of learning in order to make the most of it. Luckily, Amplitude offers a number of resources that can help users make most of it. - Customer Service & Support Associate<50M USDSoftwareReview Source
AI Tools Aid in Data Analysis but Navigation Inconsistencies Persist in Platform
I really like the platform. It allows me to analyze our customers' behaviors and perform deep dives using activity history and various types of charts. In my case, being able to export the data in CSV format is extremely helpful for my workflow
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