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  3. AnyRoad
Logo of AnyRoad

AnyRoad

byAnyRoad
in Marketing Dashboards
5.0

Overview

Product Information on AnyRoad

Updated 13th October 2025

What is AnyRoad?

AnyRoad is a software that provides businesses with tools to manage, measure, and optimize experiential programs such as events, classes, and tours. The software enables organizations to collect and analyze data from in-person, virtual, and hybrid experiences to better understand audience engagement and impact. Features include event registration, attendee management, feedback collection, and reporting dashboards. AnyRoad addresses the business need for actionable insights and operational efficiency in experiential marketing initiatives by consolidating data across experiences and supporting performance measurement and improvement.

AnyRoad Pricing

AnyRoad software utilizes a subscription-based pricing model with tiered plans that vary according to the number of users, features enabled, and level of customer support provided. Customized enterprise options are also available, with pricing determined by specific requirements and usage volume.

Overall experience with AnyRoad

Global Head of Integrated Marketing
1B - 3B USD, Consumer Goods
FAVORABLE

“Real-Time Insights Facilitate Data-Informed Decisions Across Brand Experience Programs”

5.0
Jul 22, 2025
We've had an excellent experience using AnyRoad for our experiential and hospitality programs. The platform is intuitive, reliable, and designed with both the brand the guest in mind. It has significally improved how we manage, measure, and optimize our brand experiences globally. From visitor bookings to post-experience feedback and data driven insights, the entire journey is seamlessly integrated.
There are no reviews in this category.
CRITICAL

About Company

Company Description

Updated 7th December 2023

AnyRoad is a platform focused on experiential marketing. Its primary function is to aid brands in managing events, activations, tours, and classes effectively by offering a flexible and configurable solution. By doing so, AnyRoad aims to strengthen consumer-brand relationships, enhance revenue generation, and improving return on investment across every experience. The platform also provides valuable insights to enable business acceleration. It is frequently used by various brands to optimize operations pertaining to experiential marketing programs.

Company Details

Updated 26th February 2025
Company type
Private
Year Founded
2014
Head office location
San Francisco, United States
Number of employees
51 - 200
Website
http://www.anyroad.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: AnyRoad
Performance of AnyRoad Across Market Features

AnyRoad Likes & Dislikes

Like

The real time insights and guest feedback dashboards are game changers. They allow use to move beyond anecdotal evidence and make smart, data driven decisions to improve every aspect of our experiences. Also the booking flow and brand experience are customisable and visually premium.

Dislike

There isn't much to dislike but if I had to point one area for improvement, it would be the need for more advanced customisation options directly accessible with the admin interface without relying on support. Some specific use cases, like unique regional compliance needs or niche reporting formats, could benefit from greater self-serve flexibility.

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Peer Discussions

AnyRoad Reviews and Ratings

5.0

(1 Rating)

Rating Distribution

5 Star
100%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.0

Integration & Deployment

4.0

Service & Support

5.0

Product Capabilities

5.0

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  • Global Head of Integrated Marketing
    1B-10B USD
    Consumer Goods
    Review Source

    Real-Time Insights Facilitate Data-Informed Decisions Across Brand Experience Programs

    5.0
    Jul 22, 2025
    We've had an excellent experience using AnyRoad for our experiential and hospitality programs. The platform is intuitive, reliable, and designed with both the brand the guest in mind. It has significally improved how we manage, measure, and optimize our brand experiences globally. From visitor bookings to post-experience feedback and data driven insights, the entire journey is seamlessly integrated.
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Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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