Overview
Product Information on Experience OS
What is Experience OS?
Experience OS Pricing
Overall experience with Experience OS
“Overall great solution for Testing and Personalization”
“Challenges Faced by Small Teams in Optimizing Powerful Tools”
About Company
Company Description
Mastercard's Dynamic Yield focuses on enhancing digital customer experiences for business entities. Its main objective is to personalize, optimize, and synchronize customer experiences digitally across industries. Dynamic Yield's Experience OS works in conjunction with existing content management systems (CMS) or commerce solutions. It uses an algorithmic approach to match content, products, and offers to each individual customer, aiming to improve business revenue, foster customer loyalty, and develop a sustainable competitive edge.
Company Details
Key Insights
A Snapshot of What Matters - Based on Validated User Reviews
Reviewer Insights for: Experience OS
Deciding Factors: Experience OS Vs. Market Average
Performance of Experience OS Across Market Features
Experience OS Likes & Dislikes
Solid testing platform with full suite of features, good recommendation algorithms and data analytics. Overall it certainly seems like a best in class solution for onsite testing and personalization.
Read Full ReviewAudience types, the newer feature showing rate of audience type grow (low > medium and medium > high).
Read Full ReviewRobustness of the tool Ability to integrate with our platforms Ease of use for setting up campaigns
Read Full Review
Onboarding development support service was a bit lacking in their capabilities. Platform is not compatible with the new Shopify Checkout. Pricing is not cheap, and the billing is confusing.
Read Full ReviewPreviewing and testing the experience before launching is very glitchy. It can be difficult to get the preview to show. This seems like it should be very seamless with how robust the platform is. The platform itself has been slow to open and edit experiences. Technical support is not very helpful, especially because our in-house developers are in a different time zone. TAM's typically just send a support article rather than helping trouble shooting.
Read Full ReviewStill opportunity to make the platform easier to use for marketers or business users who don't have a technical background. Also, the support portal can sometimes be slow to respond to an opened ticket.
Read Full ReviewTop Experience OS Alternatives
Peer Discussions
Experience OS Reviews and Ratings
- UX Manager<50M USDConsumer GoodsReview Source
Challenges Faced by Small Teams in Optimizing Powerful Tools
The tool is very robust, but can be challenging to leverage to its potential with a small team. Everything requires development to make the branding match the website so you must have these resources available. As a small team with limited resources this has been a challenge. - VP of Technology50M-1B USDRetailReview Source
Overall great solution for Testing and Personalization
The platform is very robust with many features, and overall works well. Our Customer Success Manager has been awesome - very knowledgeable and helpful, and provides many proactive ideas to grow our testing program. - Operations Manager50M-1B USDRetailReview Source
Dynamic Yield: Integrative Tool Elevating Campaign Setup Ease
Dynamic Yield has provided us the ability to not only run more sophisticated A/B tests than in previous years, but also with our new CDP integration we are now beginning to scratch the surface with creating personalized experiences. Additionally, we have always held strong relationships with our account managers, who have always provided us with amazing guidance and support. - Site Merchandiser50M-1B USDRetailReview Source
Unpacking My Dynamic Yield Experience: Easy Use and Great Support
My experience with Dynamic Yield is great! Everything is easy to use, test, and create with. This makes improving the business with Dynamic Yield tools so easy! - senior director, global ecommerce50M-1B USDConsumer GoodsReview Source
Innovation and Partnership: A New Business Tool Experience
Overall great experience, very knowledgable account team, strong innovation and willingness to partner.