Name: Pendo
Rating: 4.3 (124 reviews)

Overview

Product Information on Pendo

Updated 13th October 2025

What is Pendo?

Pendo is a software designed to help organizations analyze user behavior within web and mobile applications, deliver targeted in-app guidance, and collect user feedback. The software provides features such as product analytics, in-app messaging, onboarding tools, and survey capabilities, allowing teams to understand how users interact with digital products and identify usage patterns. By integrating analytics with engagement and feedback tools, Pendo enables product teams to enhance feature adoption, streamline onboarding experiences, and prioritize development based on user insights. The software addresses the business problem of improving product usability and user satisfaction through data-driven decision-making and ongoing user communication.

Overall experience with Pendo

PRODUCT MANAGER

<50M USD, Software

FAVORABLE

“Historical Usage Tracking and Guide Creation Streamlined With Pendo Platform Features”

4.0

Oct 28, 2025

Pendo is one of the best platforms to gather and track the data on the usage of our application. The way it operates allows us to decide on the spot that we would like to report on a usage of a specific feature - we tag this in their UI and after a few moments we are presented with historical data of the usage. Pendo also provides a useful capability to create user guides which we use to introduce customers to newly added features.

MANAGER, CUSTOMER SERVICE AND SUPPORT

<50M USD, Software

CRITICAL

“Great in-app notifications and visibility into user engagement ”

3.0

Nov 10, 2025

Overall, my experience with Pendo was positive as it is a useful tool for creating in-app messaging and understanding user behaviour.

About Company

Company Description

Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employees interacting with? Which are they ignoring? What parts of the product are driving delight or frustration? From these same insights, you can easily set up in-app guides without any coding to drive software adoption, provide support, and generate better leads, right inside the application. With Pendo, you can help your users get the most value from your software so that you can drive growth, efficiently.

Company Details

Company type

Private

Year Founded

2013

Head office location

Raleigh, United States

Number of employees

501 - 1000

Website

http://www.pendo.io

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User Sentiment About Pendo

Reviewer Insights for: Pendo

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Pendo Likes & Dislikes

The fact that we don't need to predict our tracking needs. We don't need engineering input, code tagging and releases to start tracking a usage of the feature. Guides and advanced reporting, funnels, NPS surveys are also really useful

I appreciate Pendo's ability to combine the in-app notifications that our organization heavily relied on, and it's use of analytics to create visibility into how our users engaged with features and notifications in app.

1. Pendo provides powerful in-app guides that help teams onboard and educate users without any coding. 2. Built-in feedback tools like polls and NPS make it easy to collect user opinions directly inside the app. 3. Rich product analysis that Pendo offers shows us exactly how users navigate, what they user and where they drop off.

The Pendo overlay for creating guides is sometimes a little buggy, but closing it and refreshing the page before opening it again helps. There is a learning curve to building useful and good looking guides in Pendo. The automated CSS selection for tagging is helpful, but in many cases it is connected to something that doesn't uniquely identify the item. CSS knowledge is a must have to use it acordingly. We have an unfrotunate requirement from our customers regarding data residency. We need to use a US and EU versions of Pendo for our corresponding US and EU platforms. I didn't find a way to easily copy settings from one Pendo to the other. What is the Pendo strenght - that you tag and configure features in Pendo and not in code is it's weakness here. It forces us to click through things twice. I'm really worried about desynchronization and drift of the 2 Pendo instances.

I found the process for audience management and cohort segmentation slightly unintuitive. It would be difficult at times to validate whether guides were displayed to the correct users, which could potentially slow down deployment,

1. It becomes a bit expensive as the usage grows, especially for larger teams or whenever there is higher traffic. 2. No-code guide has limited customization making it a bit complex to build. 3. Analytics data doesn't update instantly, so teams sometimes experience delays before new events.

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Pendo Reviews and Ratings

4.3

(124 Ratings)

Rating Distribution

5 Star: 48%
4 Star: 42%
3 Star: 10%
2 Star: 0%
1 Star: 0%

Customer Experience

Evaluation & Contracting

4.4

Integration & Deployment

4.4

Service & Support

4.4

Product Capabilities

4.4

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PRODUCT MANAGER
<50M USD
Software
Review Source
Historical Usage Tracking and Guide Creation Streamlined With Pendo Platform Features
4.0
Oct 28, 2025
Pendo is one of the best platforms to gather and track the data on the usage of our application. The way it operates allows us to decide on the spot that we would like to report on a usage of a specific feature - we tag this in their UI and after a few moments we are presented with historical data of the usage. Pendo also provides a useful capability to create user guides which we use to introduce customers to newly added features.
SOFTWARE SR. QA ENGINEER
<50M USD
Software
Review Source
Pendo Transforms Product Insight and User Guidance Matched By Very Few Tool
4.0
Dec 9, 2025
Pendo allowed us to understand the user behaviour and hence enabled us to provide the end user with a better product experience. Setting up Pendo was easy and integrating it with our application in the cloud was also seamless. Though it has become a bit expensive for us in the long run, it's worth it.
Engineer
1B-10B USD
Software
Review Source
Comprehensive Analytics Tool Offers Deep Insights But Comes With Complexity and Cost
4.0
Dec 29, 2025
Positive overall. Powerful analytics-first tool that gives product teams deep visibility into how users interact with our applications and provides robust in-app guidance and feedback capabilities. The flipside is that it comes with a noticeable complexity and premium cost
VP, CUSTOMER SUCCESS
50M-1B USD
Software
Review Source
Well adopted sticky product - could improve email and in-app messaging flows
5.0
Nov 12, 2025
Great product that has recently picked up the pace with AI features
SALESFORCE PRODUCT MANAGER
50M-1B USD
Media
Review Source
Pendo Offers Simple UI and Agility With Some Reporting Customization Limits
4.0
Nov 20, 2025
Our experience with Pendo has been extremely positive. It has been a nice compliment to other digital adoption tools we use within our tech stack.

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