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  1. Home
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  3. D&B Rev.Up ABX
Logo of D&B Rev.Up ABX

D&B Rev.Up ABX

byDun & Bradstreet
in
4.0
Market Presence: Revenue Data Solutions (Transitioning to GTM Data Applications), Account-Based Marketing Platforms

Overview

Product Information on D&B Rev.Up ABX

Updated 13th October 2025

What is D&B Rev.Up ABX?

D&B Rev.Up ABX is a software designed to support account-based experiences in business-to-business marketing and sales efforts. The software uses data and analytics to identify target accounts, segment audiences, and deliver personalized interactions across multiple channels. It aims to streamline the alignment of marketing and sales teams by providing unified insights into account activity, engagement, and opportunity stages. The software integrates with various customer relationship management and marketing automation platforms to enable coordinated campaign execution and attribution tracking. D&B Rev.Up ABX seeks to address challenges related to fragmented data sources, inefficient outreach processes, and limited visibility into account progression, supporting organizations in optimizing their revenue generation strategies.

D&B Rev.Up ABX Pricing

D&B Rev.Up ABX software uses a subscription-based pricing model where organizations pay recurring fees for access to account-based experience capabilities, including data integration, audience segmentation, and campaign measurement features. Pricing may vary based on selected modules, data volume, and specific business requirements.

Overall experience with D&B Rev.Up ABX

Marketing Associate
30B + USD, Telecommunication
FAVORABLE

“Platform Offers Robust Marketing Features but Initial Setup Remains Complex and Lengthy”

4.0
Dec 2, 2025
Great product for Marketing use cases and got plenty of features to integrate with external applications. It can handle huge amounts of data efficiently and streamline productivity for Marketing and Sales.
MARKETING MANAGER
<50M USD, Miscellaneous
CRITICAL

“Product Praised for Communication, Organization and Efficiency in User Feedback”

3.0
Dec 11, 2025
The team provided very good communication and insight on how this solution can help with our processes.

About Company

Company Description

Updated 7th December 2023

Dun & Bradstreet is a global provider of business decisioning data and analytics. Its primary focus is to help companies enhance their business performance. Its Data Cloud operates to fuel solutions and provide insights that allow businesses to increase revenue, reduce cost, minimize risk, and transforms their functionalities. Founded in 1841, Dun & Bradstreet has supported businesses of diverse size in risk management and opportunity revelation.

Company Details

Updated 26th February 2025
Company type
Public
Year Founded
1841
Head office location
Jacksonville, United States
Number of employees
5001 - 10000
Website
http://www.dnb.com

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: D&B Rev.Up ABX
Performance of D&B Rev.Up ABX Across Market Features

D&B Rev.Up ABX Likes & Dislikes

Like

User friendly and easy to build segments, campaigns for right targeting. Platform integrates with Martech and salestech stacks.

Like

Organized and efficient.

Like

1. The depth and accuracy of the data. 2. Allows my team to run coordinated campaigns across ads. 3. It has multiple tools available in the platform which adds to our firm's efficiency.

Dislike

Initial setup and integration process took longer and complex. Also support takes longer to resolve any issues. External Data integration needs to be quicker with the application. Capabilities available for Account based Marketing needs to readily available for usage.

Dislike

Lacking full integrations

Dislike

1. It can feel complex at first, and has a learning curve. 2. The UI isn't always very intuitive. 3. Onboarding is a bit of a process and could be clearer.

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Peer Discussions

D&B Rev.Up ABX Reviews and Ratings

4.0

(9 Ratings)

Rating Distribution

5 Star
11%
4 Star
67%
3 Star
22%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.3

Integration & Deployment

3.9

Service & Support

4.1

Product Capabilities

4.1

Filter Reviews
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  • Marketing Associate
    10B+ USD
    Telecommunication
    Review Source

    Platform Offers Robust Marketing Features but Initial Setup Remains Complex and Lengthy

    4.0
    Dec 2, 2025
    Great product for Marketing use cases and got plenty of features to integrate with external applications. It can handle huge amounts of data efficiently and streamline productivity for Marketing and Sales.
  • PARALEGAL
    <50M USD
    Miscellaneous
    Review Source

    Platform Boosts Campaign Efficiency, Yet Usability and Onboarding Need Improvement

    5.0
    Nov 18, 2025
    DnB Rev Up offers great business insights that has helped our team grow and expand. I am overall very happy with the product.
  • MARKETING MANAGER
    <50M USD
    Miscellaneous
    Review Source

    Product Praised for Communication, Organization and Efficiency in User Feedback

    3.0
    Dec 11, 2025
    The team provided very good communication and insight on how this solution can help with our processes.
  • SENIOR VICE PRESIDENT
    <50M USD
    IT Services
    Review Source

    Optimizing Audience Segmentation with Rev Up ABX's B2B Data Insights

    4.0
    Feb 6, 2025
    Our experience with D&B Rev Up ABX has been very positive, primarily due to the robust data driven approach to its account based marketing. The platform helps us leverage D&B's business data and refine our audience targeting.
  • Marketing Manager
    10B+ USD
    Manufacturing
    Review Source

    Good addition for campaign management

    4.0
    Apr 19, 2023
    RevUp has many functionalities which makes it a full stack data intelligence solution for marketing experts. We use Hoovers, Datavision (Explorer Module) and CDP (Lattice) as part of RevUp. For audience building, and to get the new accounts. We use it to manage the overall account and contact base which helps us in understanding deeper insights about our targeted accounts.
Showing Result 1-5 of 9

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Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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