Overview
Product Information on Microsoft Dynamics 365 Customer Insights
What is Microsoft Dynamics 365 Customer Insights?
Microsoft Dynamics 365 Customer Insights Pricing
Overall experience with Microsoft Dynamics 365 Customer Insights
“Best-in-class CDP for Microsoft shops — powerful 360° customer view with exceptional ecosystem integration”
“Good data foundation, but a poor tool for marketers”
About Company
Company Description
Microsoft enables digital transformation for the era of an intelligent cloud and an intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more. Microsoft is dedicated to advancing human and organizational achievement. Microsoft Security helps protect people and data against cyberthreats to give peace of mind.
Company Details
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Key Insights
A Snapshot of What Matters - Based on Validated User Reviews
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Peer Discussions
Microsoft Dynamics 365 Customer Insights Reviews and Ratings
- Chief Marketing Officer50M-1B USDHealthcare and BiotechReview Source
Best-in-class CDP for Microsoft shops — powerful 360° customer view with exceptional ecosystem integration
We implemented Microsoft Dynamics 365 Customer Insights to unify customer data across our CRM, e-commerce, ERP and support platforms. The overall experience has been very positive. The CDP capabilities are excellent for creating unified customer profiles and the native integration with the Microsoft ecosystem (Azure, Power BI, Teams, Dynamics 365 Sales) is a major differentiator. The AI-powered segmentation and real-time journeys have significantly improved our marketing personalization. Some complexity in the initial data mapping phase but the end result was worth the effort. - Sales Manager50M-1B USDFinance (non-banking)Review Source
Strong Analytics and Microsoft Integration Face Hurdles in Cost and Implementation
The platform does a great job of unifying customer data from multiple systems and turning it into actionable insights that marketing, sales, and service teams can use. It’s especially powerful if your organization already runs on the Microsoft ecosystem, though the implementation and data preparation require some planning before you see the full value. - Marketing Content Editor<50M USDServices (non-Government)Review Source
Useful platform for donor insights - if adapted properly
As part of a marketing team working in a non-profit organization, my experience has been positive. We manage volumes of donor data across multiple touchpoints - email, events, campaigns, one-to-one journeys - and the platform has helped us move from fragmented databases to a more unified, relational view of each donor. - Marketing Manager50M-1B USDIT ServicesReview Source
Strategic potential for elite AI innovation with challenges in technical implementation.
My experience has been positive, highlighting its robust solution for data unification and creating a 360 view of the customer. The integration of CoPilot and AI capabilities has brought a remarkable gain in agility, enabling audience segmentation and trend analysis through natural language, which simplifies previously complex tasks. - Director, It Security And Risk Managemen50M-1B USDServices (non-Government)Review Source
Platform Unifies Customer Data and Segments with Advanced Features
My experience using the Customer Insights platform has been very positive, as it allows me to access customer data from various sources and helps me generate a comprehensive customer view. It's very useful for segmentation, developing analytics and activations, and it's fully integrated with the Dynamics 365 and Azure ecosystem.



