• Categories

    • Loading categories...

      Loading markets...

  • For Vendors

    • Log In to Vendor Portal 

    • Get Started 

  • Write a Review

Join / Sign In
  1. Home
  2. /
  3. Pipedrive
Logo of Pipedrive

Pipedrive

byPipedrive
in
4.2
Market Presence: Sales Force Automation Platforms, B2B Marketing Automation Platforms

Overview

Product Information on Pipedrive

Updated 13th October 2025

What is Pipedrive?

Pipedrive is a customer relationship management software designed to help sales teams organize and manage leads, track communication, and automate administrative tasks. The software offers tools for deal and pipeline management, email integration, activity tracking, and reporting. Pipedrive enables users to visualize sales processes, monitor progress, and forecast revenue, supporting sales planning and decision-making. The software provides customization options to fit various sales workflows and includes integrations with popular business applications. Through its features, Pipedrive addresses the need for structured sales management and aims to increase the efficiency of sales operations.

Pipedrive Pricing

Pipedrive software utilizes a subscription-based pricing model with multiple tiered plans that differ based on included features such as automation, reporting, and user permissions. Pricing for the software is structured on a per user per month basis, with options for monthly or annual billing. Some advanced functionalities may require add-ons or higher-tier plans.

Overall experience with Pipedrive

Marketing Manager
<50M USD, Media
FAVORABLE

“Simple sales focused CRM that prioritises usability over advanced automation”

4.0
Dec 17, 2025
Piepdrive has worked well overall for tracking sales activity and keeping it all ogranised, especially when it comes to managing pipelines (thank goodness) and deal tracking. It's pretty intuitive to use and easy to get up and running - especially if you already have experience with this type of tool. It also didn't need heavy initial setup which is always a plus. Where it fell short for me is on the marketing side - automations, reporting, and multi-channel campaigns are pretty limited unless you rely on other integrations. Which means an added cost that could logically be removed. Overall it's a strong sales focused platform but not a full marketing automation platform.
REGIONAL ACCOUNT EXECUTIVEB
<50M USD, Software
CRITICAL

“Sales Cycle Management Effective But Struggles With Account And Territory Analytics”

3.0
Dec 1, 2025
While the product works as expected for managing a deal, looking at sales cycle analytics, and moving through a customized sales cycle, just about anything else expected from a modern CRM (account level information, territory segmentation, account analysis, prospecting, etc) is a challenge.

About Company

Company Description

Updated 24th March 2025

Pipedrive, established in 2010 and headquartered in New York, is primarily focused on providing an effective customer relationship management (CRM) service to stimulate the growth of small businesses. The company's CRM tools are currently utilized by revenue teams in more than 100,000 companies worldwide. In addition to its New York base, Pipedrive operates from multiple offices across Europe and the US.

Company Details

Updated 29th April 2025
Company type
Private
Year Founded
2010
Head office location
New York, United States
Number of employees
501 - 1000
Website
https://www.pipedrive.com

Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Pipedrive
Deciding Factors: Pipedrive Vs. Market Average
Performance of Pipedrive Across Market Features

Pipedrive Likes & Dislikes

Like

Clear visual sales pipelines that make it easy to understand deal progress and priorities with just a quick glance Minimal training needed to start using it effectively (for the most part) Really strong integration ecosystem that adds email, calendar and automation tool functionality

Read Full Review
Like

the workflows for running a sales cycle and managing a custom sales cycle, and data you can pull from these areas, are useful and work well for managing an individual deal.

Read Full Review
Like

Our favourite feature so far is how quickly you can update and move deals. It's very intuitive and easy to add notes, updates etc which we have really struggled with previous CRMs.

Read Full Review
Dislike

Limited native marketing automation features so additional costs involved REporting and analytics don't offer more advanced use cases like multi-touch attribution Some of the more advanced but essential functionality and support depend on having a higher tier plan

Read Full Review
Dislike

It's difficult to pull more globalized information - this can be at the account level, the territory level, etc. These are things I expect of a modern CRM - there are more use cases than just using it as a deal funnel tool.

Read Full Review
Dislike

Reporting seems a little bit limited unless you pay for a higher plan, and the dashboard on the growth plan seems a bit rigid. There is very limited AI integration too on the lower plans.

Read Full Review

Top Pipedrive Alternatives

Logo of HubSpot Marketing Hub
1. HubSpot Marketing Hub
4.4
(2167 Ratings)
Logo of Salesforce Sales Cloud
2. Salesforce Sales Cloud
4.4
(1913 Ratings)
Logo of Zoho CRM
3. Zoho CRM
4.4
(1375 Ratings)
View All Alternatives

Peer Discussions

Pipedrive Reviews and Ratings

4.2

(362 Ratings)

Rating Distribution

5 Star
41%
4 Star
51%
3 Star
7%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

4.5

Integration & Deployment

4.4

Service & Support

4.4

Product Capabilities

4.4

Last 12 Months
Filter Reviews
Sort By:
Most helpful
Star Rating
Reviewer Type
Reviewer's Company Size
Reviewer's Industry
Reviewer's Region
Reviewer's Job Function
  • Marketing Manager
    <50M USD
    Media
    Review Source

    Simple sales focused CRM that prioritises usability over advanced automation

    4.0
    Dec 17, 2025
    Piepdrive has worked well overall for tracking sales activity and keeping it all ogranised, especially when it comes to managing pipelines (thank goodness) and deal tracking. It's pretty intuitive to use and easy to get up and running - especially if you already have experience with this type of tool. It also didn't need heavy initial setup which is always a plus. Where it fell short for me is on the marketing side - automations, reporting, and multi-channel campaigns are pretty limited unless you rely on other integrations. Which means an added cost that could logically be removed. Overall it's a strong sales focused platform but not a full marketing automation platform.
  • REGIONAL ACCOUNT EXECUTIVEB
    <50M USD
    Software
    Review Source

    Sales Cycle Management Effective But Struggles With Account And Territory Analytics

    3.0
    Dec 1, 2025
    While the product works as expected for managing a deal, looking at sales cycle analytics, and moving through a customized sales cycle, just about anything else expected from a modern CRM (account level information, territory segmentation, account analysis, prospecting, etc) is a challenge.
  • MARKETING EXECUTIVE
    <50M USD
    Energy and Utilities
    Review Source

    Fast to use, very intuitive navigation and good first impressions so far.

    4.0
    Nov 26, 2025
    We are new to Pipedrive, but so far it seems extremely intuitive, easy to navigate and the onboarding team have been second to none. There are a lot of features to wrap our heads around, but our initial impressions are very positive!
  • DIRECTOR
    <50M USD
    Services (non-Government)
    Review Source

    Still the best CRM out there in terms of value vs power vs customisation

    5.0
    Nov 9, 2025
    Have been using Pipedrive for over 5 years now and it's still the best out there in terms of CRM and marketing capabilities vs customisation.
  • Sales Manager
    <50M USD
    Travel and Hospitality
    Review Source

    Gestione avanzata delle pipeline commerciali ma funzionalità service e marketing limitate

    4.0
    Nov 23, 2025
    Soddisfatto per la semplicità di utilizzo e l'estrema personalizzazione.
...
Showing Result 1-5 of 362

Recommended Gartner Research

  • Critical Capabilities for Sales Force Automation Platforms
  • Magic Quadrant for Sales Force Automation Platforms

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

This site is protected by hCaptcha and its Privacy Policy and Terms of Use apply.


Software reviews and ratings for EMMS, BI, CRM, MDM, analytics, security and other platforms - Peer Insights by Gartner
Community GuidelinesListing GuidelinesBrowse VendorsRules of EngagementFAQsPrivacyTerms of Use

©2026 Gartner, Inc. and/or its affiliates.

All rights reserved.