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  1. Home
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  3. Meltwater
Logo of Meltwater

Meltwater

byMeltwater
in
4.1
Market Presence: Social Analytics Applications, Audience Intelligence Platforms

Overview

Product Information on Meltwater

Updated 13th October 2025

What is Meltwater?

Meltwater is a software designed to provide media monitoring and social listening capabilities for organizations. The software aggregates news, social media, and online content to help users track brand mentions, analyze trends, and measure media impact. It offers tools for monitoring traditional and digital media channels, sentiment analysis, and audience insights. Meltwater supports competitive benchmarking, crisis management, and campaign measurement by delivering real-time reporting and analytics. The software assists businesses in understanding public perception, managing reputation, and informing communication strategies through data-driven insights.

Meltwater Pricing

Meltwater software offers a subscription-based pricing model with multiple tiered plans based on features and service levels. The pricing structure typically varies according to factors such as the number of users, access to analytics tools, media monitoring coverage, and integration capabilities. Custom pricing may be offered based on client requirements and usage volume. Direct price details are not always publicly disclosed and may require a tailored quote.

Overall experience with Meltwater

MARKETING COORDINATOR
<50M USD, Software
FAVORABLE

“Meltwater: A Look into Effective Sentiment Analysis”

4.0
Nov 25, 2024
Meltwater is a great tool to see how your organization, industry, and competitors is being mentioned.
There are no reviews in this category.
CRITICAL

About Company

Company Description

Updated 7th December 2023

Meltwater is a company that delivers a comprehensive toolkit incorporating media, social, consumer and sales intelligence. The main business problem it helps solve is the lack of actionable insight from large data sets. They break down information overload, analyzing around 1 billion pieces of daily content and turning them into crucial insights that offer a competitive advantage. Spanning six continents with a myriad of offices, Meltwater serves a global clientele, providing trusted solutions for brands seeking impact.

Company Details

Updated 26th February 2025
Company type
Public
Year Founded
2001
Head office location
San Francisco, United States
Number of employees
1001 - 5000
Website
http://meltwater.com/

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Key Insights

A Snapshot of What Matters - Based on Validated User Reviews

Reviewer Insights for: Meltwater
Performance of Meltwater Across Market Features

Meltwater Likes & Dislikes

Like

I enjoy being able to filter the sentiment of mentions to view areas of success along with areas that may need improvement, makes my life so much easier!

Like

We found it useful for finding Influencers relevant to our industry, monitoring the upcoming industry trends and the best is following the actions of our competitors.

Like

This platform makes setting up social posts extremely easy, leaving me free to respond to my audience in real-time and track trends. It adjusts automated timing based on my audience as well. I can also listen to what's being said about my organization across the web, which catches things I might not through my own keyword searches.

Dislike

I have no reason to dislike Meltwater!

Dislike

Nothing. We were introduced to Meltwater 2 years back and we've been using it since then on a daily basis.

Dislike

It is costly! Make sure you can justify its use to ensure leadership buy-in.

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Peer Discussions

Meltwater Reviews and Ratings

Showing data for 5 ratings and reviews for Social Analytics Applications market. View all 11 ratings and reviews across markets for a complete picture.

4.1

(5 Ratings)

Rating Distribution

5 Star
60%
4 Star
40%
3 Star
0%
2 Star
0%
1 Star
0%
Why ratings and reviews count differ?

Customer Experience

Evaluation & Contracting

3.8

Integration & Deployment

4.8

Service & Support

5.0

Product Capabilities

4.8

Filter Reviews
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  • MARKETING COORDINATOR
    <50M USD
    Software
    Review Source

    Meltwater: A Look into Effective Sentiment Analysis

    4.0
    Nov 25, 2024
    Meltwater is a great tool to see how your organization, industry, and competitors is being mentioned.
  • Content Strategist
    50M-1B USD
    Miscellaneous
    Review Source

    Social Listening made simple

    5.0
    Nov 16, 2019
    We use Meltwater on a daily basis within the marketing department. It's a great tool and helps use gauze our media exposure. Before Meltwater, we would use Google Alerts to track any mentions which, in a way, helped us, but often we would miss on what is relevant and what is not. However, the advanced Boolean search of Meltwater, has helped us greatly to filter through the junk results and only track important news. It has also improved our social monitoring process and reduced reporting and action time by over 90% from 24 hours to 2 hours.
  • Online Community Manger
    50M-1B USD
    Services (non-Government)
    Review Source

    Absolutely love all the features! Very happy with this product.

    5.0
    Oct 1, 2019
    I really love how this product and its portfolio of features makes my life so much easier, from planning to implementation to analyzing.
  • Marketing Coordinator
    50M-1B USD
    Healthcare and Biotech
    Review Source

    Great choice for PR and Social

    5.0
    Sep 17, 2019
    A great tool for PR and social communication and management. Meltwater has a very responsive customer service team that was there to answer questions and create our news feeds when asked. There are some features we do wish were available, but they would be for simple convenience sake. Overall, we have been very happy with the service and plan to use Meltwater into the distant future.
  • Digital Content Developer
    1B-10B USD
    Manufacturing
    Review Source

    Very Capable Tool for Monitoring Social Media Impact

    4.0
    Aug 27, 2019
    I LOVE Meltwater! I can't stress enough how much this company & it's account managers truly have your company's best interests at heart. They try very hard to make sure the platform works for you, and if you ever have a question/doubts - they immediately address and try to turn the relationship back towards the positive. Not many companies out there willing to go through that extra length.
Showing Result 1-5 of 5

Recommended Gartner Research

  • Market Guide for Social Analytics Applications

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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